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Mercedes-Benz Fashion Week Malta to kick off from May 24
22
May '14
Valletta, Malta’s capital city, a major historical attraction in itself, is to be the common denominator in this years’ Mercedes-Benz Fashion Week Malta, according to Adrian J. Mizzi, Executive Producer, at the launch at the Bay Street Complex, St Julian’s.
 
“The Mercedes-Benz Fashion Week is using Malta as a platform to show a different image of the island to that expected,” he said. “All weekday events in public places are free to the public to attend, although many of them are by now sold out.”
 
The events-packed calendar opens to the public on Saturday, 24 May, with two solo designer shows at 11 a.m. in Republic Street, Ritienne Zammit and Creative Factory 7, and a New Designers Fashion Show at 8.30 p.m. at the Casino Maltese featuring 12 designers.
 
Gozitan designer Caroline Hili is launching her collection in Malta on Sunday at 8.30 p.m. on the Renzo Piano Steps in Republic Street. Charles and Ron have their fashion show on Monday at 8.30 p.m. at St Elmo Square.
 
Malta’s Maritime Heritage is combining with the Tiffany Pisani swimwear collection on Tuesday at St George’s Square, with a unique combination of heritage and culture. Bridalwear from Spain (Pronovias), France (Wedding Bells) and Italy (Loredana Roccasalva) will be shown on Wednesday at 8.30 p.m. at the Mediterranean Conference Centre.
 
Local fashion brand Gagliardi is displaying its collection, as part of Bortex’s 50th anniversary on Thursday at 8.30 p.m. at the National Library. Mr Mizzi commented that this is possibly the first fashion show to be held there. International designers from Serbia, the United Kingdom, Nigeria and France are taking part in the International Designers Show on Friday at 8.30 p.m. at Pjazza Regina.
 
The Malta Fashion Awards, now in its 16th edition, are being held for the first time at SmartCity Malta. Mr Mizzi explained that there will be a selection of the week’s fashion shows, apart from presentation of awards in the fashion sector. For the first time there is also going to be a Fashion Blogger Award.
 
Hair stylist Patrick Cameron is a special guest at the event and will also be holding hair seminars between Sunday and Wednesday, to be attended by both local and international hair stylists.
 
Philip Galea, Marketing Executive at Bay Street, said the complex is delighted to be supporting the event since this type of collaboration helps to showcase the diverse retail stores, as well as the dining and entertainment offered seven days a week from 10 a.m. to 10 p.m.


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