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Etailer BrandTrendz to add over 500 brands to portfolio
07
Jul '14
BrandTrendz.com, one of the fastest growing online shopping stores in the country announced its expansion plans. According to JN Mayyaat, Managing Director, ASM Group, “It’s easier for big brands to retail on established e-commerce platforms. However, we intend to be different for we offer a mix of bigger brands as well as the ones in the making thereby empowering the smaller manufacturers and traders. They too can sell their wares online as effectively on BrandTrendz.com.”
 
“We are aiming at tying up with at least 500 manufacturers and traders who are either a start-up, micro-SME or an SME by the end of this financial year. Besides reaching out to the brands-in-the-making, we would also be investing heavily on our visibility, back-end and support processes. Along with internal accruals as a source for investment for these initiatives, we are also on the lookout for venture capital,” he added.
                                                                                                                  
To stand out amidst the sea of e-retailers, BrandTrendz.com has announced 100% replacement on certain product categories. “When it comes to watches, which is one of the fast selling product categories on our shopping portal, we are offering no-question-asked replacement on premium brands,” explains Mayyaat.
 
The shopping portal specializes in doling out attractive offers and discounts to its customers which keeps them coming back for more, time and again. Recently, its offers on deodorants were a big hit with online shoppers and the portal made a record of sorts in this category.
 
Brandtrendz.com primarily e-retails lifestyle and fashion products like apparels, bags, footwear, watches, sunglasses, jewellery, fragrances and other stylish accessories for men and women of all ages. The portfolio also includes home furnishing, décor products and furniture as well. For footwear, which again is a high-selling product category like watches, BrandTrendz has an on-site size measurement bar which enables online shoppers to buy without any confusion. All products featured on the site are original.
 

BrandTrendz


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