Frame Denim, the celebrity favoured Los Angeles and London based women’s denimwear specialist, is prepping up to release its first ever men’s jeans.
The company has roped in the Dutch fashion photographer couple Inez van Lamsweerde and Vinoodh Matadin to create a special line of denims for both genders.
The collection, which will also mark the photography duo’s foray into denim design, will include a piece for men with special focus on the fit and a classic pair for women with a higher back and lower front.
The capsule range will be available at Net-a-porter.com, Mrporter.com, Barneys New York and Colette stores from sometime in the first week of August, 2014.
Started some two years ago, Frame Denim is favoured by celebs like Gisele, Rosie Huntington-Whiteley, Rihanna, Sienna Miller and Beyoncé.
Working together since 1986, the award-winning photographers are known for their work in leading fashion magazines, advertisements and independent works.
Fibre2fashion News Desk - India