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Luke Bryan creates line for Cabela's Incorporated

01 Nov '14
2 min read

The US-based outdoor recreation gear retailer Cabela's Incorporated has joined hands with the American country singer Luke Bryan to create a new clothing line named 32 Bridge.

Slated to be available for purchase from November 1, 2014, the range is inspired from the musician’s love for outdoor activities and his childhood home near the Route 32 Bridge, a bridge in Georgia crossing over the Flint River and marking the line between Worth and Lee counties.

Targeted towards country music fans and outdoor enthusiasts, the line includes an array of short and long sleeve T-shirts as well as caps for men and women.

The 38-year-old singer talks about the collection on Cabela's website- “There is a place where woods and water meet for the perfect outdoor experience. Where whitetails slip through tall pines, quail whistle in the wind and bass hide behind flint rocks. Where kids learn life lessons and laughs with friends are nonstop. It's where I grew up fishing and hunting, that place - 32 BRIDGE.”

Based in Sidney, Nebraska, Cabela's Incorporated, which was founded in 1961, is a direct marketer and specialty retailer of hunting, fishing, camping and shooting gear.

Bryan is a recipient of the Academy of Country Music Awards’ Entertainer of the Year accolade. (PB)

Fibre2fashion News Desk - India

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