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Pearl Academy launches courses in ecom and couture at AIFW

27 Mar '15
2 min read

Pearl Academy, India’s largest private institution in design, fashion and creative businesses, launched new age courses in ecommerce and Indian couture at the Amazon India Fashion Week Autumn/Winter 2015.
 
The specialised undergraduate and post-graduate courses in Fashion & Lifestyle Ecommerce (FLE) and Indian Couture (IC) were launched by Pearl Academy to fill the demand-supply gap of trained professionals solidifying the robust growth of the related industries.
 
The international, industry integrated 3 year BA Honours and 2 year PG Diploma courses of FLE and one year PG Professional Diploma in IC have been exclusively devised to churn out highly competent and global professionals for the E-Commerce and Indian wear sectors, according to Pearl Academy.
 
Introducing the Indian Couture course, noted fashion designer and couturier JJ Vallaya said, “India is the biggest market for Indian couture and a dedicated course on this was much required. Pearl Academy has always been known for offering unique courses defining the future of fashion. I am glad that the Academy has taken the lead in formulating a specialised course for Indian Couture. Also, as ecommerce is what we are heading towards, a balanced amalgamation of technology and craft is the need of the hour.”
 
Launching the Fashion & Lifestyle E-Commerce courses, president of Fashion Design Council of India (FDCI) Sunil Sethi, said, “The business of fashion has evolved immensely in the last decade, especially the shift from four walls of stores to the ever expanding online medium. We are glad that Pearl Academy has pioneered new age courses in this domain to boost e-tailing’s growth.”
 
“Pearl Academy has always been a pioneer in introducing courses that are futuristic and help shape the design, fashion and business landscape of India. We are extremely excited to introduce specialised courses in Fashion & Lifestyle E-Commerce and Indian Couture along with the industry. We are looking forward to train fresh talent which will further strengthen growth of these industries,” stated Sharad Mehra, CEO of Pearl Academy.
 
In India, e-tailing is expected to grow to US$ 32 billion by 2020 and ethnic wear industry is set to grow by 8.4 per cent i.e. $11.63 billion over the next decade, Pearl Academy said citing a recent report by Technopak. 
 
“These industry statistics clearly indicate that the need of skilled entry and mid-level professionals will be more than ever in these domains in the near future,” said a statement from Pearl Academy. (RKS)
 

Fibre2fashion News Desk - India

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