Home / Knowledge / News / Fashion / 2015 LVMH prize goes to British label Marques'Almeida
2015 LVMH prize goes to British label Marques'Almeida
25
May '15
Courtesy: LVMH
Courtesy: LVMH
Marques’Almeida, the British label designed by Marta Marques and Paulo Almeida, has scooped up the 2015 LVMH Young Designer’s Prize, the media has reported.

The designers won not only 300,000 euros (about $333,000), fashion’s biggest cash windfall for a new brand, but also a year’s mentorship from executives in the world’s largest luxury group. They will also get the LVMH stamp of approval, an invaluable asset when it comes to persuading retailers to invest in a young name.

Almeida and Ms. Marques, in a phone call from Paris, described the award as a turning point for them.

Marques’Almeida beat out seven other finalists for the prize. Jacquemus, a Paris-based label designed by Simon Porte Jacquemus, was awarded a special jury prize and will receive 150,000 euros

The prize is decided by a jury composed of most of LVMH’s star designers, including Karl Lagerfeld, Marc Jacobs, Nicolas Ghesquière, Raf Simons, Phoebe Philo (among others), as well as Delphine Arnault, an executive at Louis Vuitton and one of the group’s main talent hunters.

Like Thomas Tait, the inaugural winner of the LVMH prize in 2014, Marques’Almeida (which was a semifinalist last year) is based in London. Though Almeida, who is 29, and Ms. Marques, 28, are Portuguese, both attended Central Saint Martins and studied under the late and legendary teacher Louise Wilson.

Their win suggests that the established fashion world is still looking to London for its new talent.

Marques’Almeida made its debut at London Fashion Week in 2011 and became known for its designers’ creative use of denim, though they are quick to point out that their ambitions and identity lie not with jeans, but high-end women’s wear. (SH)

Fibre2fashion News Desk – India


Must ReadView All

China reportedly cancels trade talks with US, Liu He visit

Apparel/Garments | On 22nd Sep 2018

China reportedly cancels trade talks with US, Liu He visit

Washington is reportedly positive about arriving at a solution to its ...

AmCham Cambodia cautions US against possible sanctions

Apparel/Garments | On 22nd Sep 2018

AmCham Cambodia cautions US against possible sanctions

In a letter to US lawmakers, the American Chamber of Commerce...

Courtesy: ycloset

Apparel/Garments | On 22nd Sep 2018

Alibaba invests in clothes sharing platform Ycloset

Chinese garment sharing platform YCloset has completed an undisclosed ...

Interviews View All

Top executives, Textile industry, India

Top executives
Textile industry, India

The event should be organised every year

Darshan Mehta, Infinium Polychem

Darshan Mehta
Infinium Polychem

We are spending double digit figures on R&D

Frank Gossmann, Rotorcraft AG

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

Italtex,

Italtex

Italtex is a leading studio publishing fabric trend-books since 1959....

Paolo Crespi,

Paolo Crespi

For.Tex is an Italy-based leading producer of dyes and thickeners, and is...

Kamal Kulshreshth,

Kamal Kulshreshth

Colorjet is among the fastest-growing wide format digital inkjet print...

S Ziya Gumuser, Teknomelt

S Ziya Gumuser
Teknomelt

Turkish nonwoven manufacturer Teknomelt has been around for only seven...

Pierre Wiertz, EDANA

Pierre Wiertz
EDANA

EDANA, the international association serving the nonwovens and related...

Mr Hartmann Huth, Trevira GmbH

Mr Hartmann Huth
Trevira GmbH

Trevira GmbH is an innovative European manufacturer of high-value branded...

Nisha Chanda, Whistling Woods International School of Fashion

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Rajesh Pratap Singh, Rajesh Pratap Singh

Rajesh Pratap Singh
Rajesh Pratap Singh

<div>Ace fashion designer <b>Rajesh Pratap Singh</b> has used Tencel to...

Prathyusha Garimella, Prathyusha Garimella

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search