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Oakley's newest array of technical outerwear for men & women

03
Aug '05
New lifestyle products - Oakley
Famous fashion accessories maker Oakley Inc announced the release of its fall 2005 apparel and accessories line. New products include technical outerwear that underscores the company's emphasis on performance technology.

In addition, new lifestyle products are designed to further the company's objective of capturing a more youthful customer base, one that defines itself with individual sports, music and fashion.

"In men's and women's technical outerwear, they exhausted the R&D team with extensive product testing, both on the mountain and in the lab," said Oakley President Colin Baden.

"The payoff came in numerous styles with industry-leading breathability and waterproofing. They also extended their golf and mountain biking apparel lines with multiple new product offerings that enhance performance and comfort. The technology story continues in their accessory line, with new innovations in packs and bags."

Oakley's newest array of technical apparel for women includes the definitive styling of the company's Profit jacket, which features a removable polyfill vest, and the new Cash pant, which helps shield the wearer from a full range of mountain weather.

For men, Oakley's new tech line includes an environment suit called Medic with Thermoloft insulation, and a new pant called Helix 2.5 that allows athletes to maintain a comfortable temperature under varying exertion levels and weather conditions.

Oakley's new technical outerwear achieves industry-leading water resistance up to 20,000 mm while retaining breathability up to 20,000 g/m2/24h - numbers that translate to premium waterproofing and high breathability. This helps to keep the wearer dry and comfortable by shielding against environmental moisture while allowing the moisture vapor of perspiration to escape. Additional technologies in the new line include GORE AIRVANTAGE inflatable insulation systems and custom venting systems that allow for precise regulation of airflow. With durability proven by professional athletes, Oakley technical apparel is now backed by a one-year limited warranty.


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