Interviews
Liz Claiborne includes gift items to Home Collection
26 Aug '05
2 min read
Latest fashions provider Liz Claiborne Inc announced that it has reached an agreement in principle with C. R. Gibson Inc ("C. R. Gibson") to design and manufacture stationery and select gift items for the Liz Claiborne Home collection. The line will include social stationery, note cards, journals, memo boards, scrapbooks, picture frames, photo albums, paper tableware, kitchen recipe boxes and binders, gift cards and bags.
The collection will be launched to the trade in January 2006 at the Atlanta Spring Gift and Home Accessories Market and will be available at select specialty, stationery and gift retailers in Spring 2006.
"Adding stationery and gift products to the Liz Claiborne Home collection extends the line into categories that represent everyday purchase items and introduces the brand into new channels of distribution, ultimately expanding its reach," said Barbara J. Friedman, President of Licensing for Liz Claiborne Inc. "C. R. Gibson's dedication to product quality and long history of understanding the stationery and gift consumer, makes them a perfect partner for this endeavor."
Dennis O'Brien, Director of Product Development at C. R. Gibson, commented, "Scrapbooks, photo albums and stationery are very personal items that allow the owner to celebrate and record special moments in her life. They are thrilled to give the millions of women who love the Liz Claiborne brand the opportunity to showcase the fashionable styles and attitude that they have come to adore through these important everyday items."
The collection will be launched to the trade in January 2006 at the Atlanta Spring Gift and Home Accessories Market and will be available at select specialty, stationery and gift retailers in Spring 2006.
"Adding stationery and gift products to the Liz Claiborne Home collection extends the line into categories that represent everyday purchase items and introduces the brand into new channels of distribution, ultimately expanding its reach," said Barbara J. Friedman, President of Licensing for Liz Claiborne Inc. "C. R. Gibson's dedication to product quality and long history of understanding the stationery and gift consumer, makes them a perfect partner for this endeavor."
Dennis O'Brien, Director of Product Development at C. R. Gibson, commented, "Scrapbooks, photo albums and stationery are very personal items that allow the owner to celebrate and record special moments in her life. They are thrilled to give the millions of women who love the Liz Claiborne brand the opportunity to showcase the fashionable styles and attitude that they have come to adore through these important everyday items."
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