Interviews
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Want It! Spring 2008, Piet Paris
17 Jan '08
3 min read
achieve a fresh look that winks at the past.
The event begins on March 13 with opening night celebrations in top Saks Fifth Avenue stores. Then, Saks stores around the country will be transformed, highlighting the Want It! trends that will also appear online and in print advertising.
At the heart of Want It! for Spring 2008 is the work of Dutch graphic artist Piet Paris. His electrifying illustrations-composed of spray paint, collage, watercolor and more-will appear in Saks catalogs, on shopping bags and in all Saks stores nationwide.
The illustrations feature the Want It! trends as well as clothing resembling a series of New York landmarks: the Chrysler Building, the Guggenheim, the New York Stock Exchange.
"The artwork perfectly captures the radiant colors and the modern, cosmopolitan energy that are the essence of the Spring 2008 season at Saks," adds Terron Schaeffer, Group Senior Vice President, Creative and Marketing, Saks Fifth Avenue.
Internationally renowned Kenyan photographer Max Vadukul is responsible for the stunning campaign photography, shot at Pier 59 in New York with top talent Agyness Deyn of DNA and Garrett Neff of Click.
The session was a happy reunion between Vadukul and Deyn, who worked together during Deyn's early days as a model.
WANT IT! FOR HER:
- Bangles
- Chic Shoulder Bag
- Florals
- Luminous Face
- Maxi Dress
- Slide
- Tunic
- Vibrant Color
WANT IT! FOR HIM:
- Contrast Collar and Cuffs
- Hoodie
- Light Grey Suits
- Nylon
- Suitable Supplements.
The event begins on March 13 with opening night celebrations in top Saks Fifth Avenue stores. Then, Saks stores around the country will be transformed, highlighting the Want It! trends that will also appear online and in print advertising.
At the heart of Want It! for Spring 2008 is the work of Dutch graphic artist Piet Paris. His electrifying illustrations-composed of spray paint, collage, watercolor and more-will appear in Saks catalogs, on shopping bags and in all Saks stores nationwide.
The illustrations feature the Want It! trends as well as clothing resembling a series of New York landmarks: the Chrysler Building, the Guggenheim, the New York Stock Exchange.
"The artwork perfectly captures the radiant colors and the modern, cosmopolitan energy that are the essence of the Spring 2008 season at Saks," adds Terron Schaeffer, Group Senior Vice President, Creative and Marketing, Saks Fifth Avenue.
Internationally renowned Kenyan photographer Max Vadukul is responsible for the stunning campaign photography, shot at Pier 59 in New York with top talent Agyness Deyn of DNA and Garrett Neff of Click.
The session was a happy reunion between Vadukul and Deyn, who worked together during Deyn's early days as a model.
WANT IT! FOR HER:
- Bangles
- Chic Shoulder Bag
- Florals
- Luminous Face
- Maxi Dress
- Slide
- Tunic
- Vibrant Color
WANT IT! FOR HIM:
- Contrast Collar and Cuffs
- Hoodie
- Light Grey Suits
- Nylon
- Suitable Supplements.
Saks Fifth Avenue
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