Interviews
American Express unlocks Mercedes-Benz Fashion Week doors
18 Jan '08
3 min read
Preview of Exclusive Card Member Access:
American Express Skybox: American Express will be unveiling a newly enhanced skybox, overlooking both the Main Tent and the Promenade, providing premium access to Gold Card members, Platinum Card members and Centurion Card members to experience the shows in a truly unique way.
'By Invitation Only' Experiences: In December, the By Invitation Only Mercedes-Benz Fashion Week packages, available exclusively for Platinum Card and Centurion Card members, were sold out in a matter of days. These packages give Card members full-day access to the Skybox on February 2nd and 3rd, coordinated meet-and-greets with fashion industry insiders, behind-the-scenes tours, and a visit to hair and make-up stylists to perfect their event look.
"Card Member Only" Fashion Show: American Express will be bringing the excitement and passion of Peter Som's Collection exclusively to an audience of American Express Card members who will be seated as industry insiders "on the floor." The "Card Member Only" Fashion Show will take place on February 6th at 9 p.m. in the Promenade. Packages for the Fashion Show will go on sale January 23rd.
Full details of all American Express activities will be announced at the start of Mercedes-Benz Fashion Week.
American Express Company is a leading global payments, network and travel company founded in 1850.
American Express Skybox: American Express will be unveiling a newly enhanced skybox, overlooking both the Main Tent and the Promenade, providing premium access to Gold Card members, Platinum Card members and Centurion Card members to experience the shows in a truly unique way.
'By Invitation Only' Experiences: In December, the By Invitation Only Mercedes-Benz Fashion Week packages, available exclusively for Platinum Card and Centurion Card members, were sold out in a matter of days. These packages give Card members full-day access to the Skybox on February 2nd and 3rd, coordinated meet-and-greets with fashion industry insiders, behind-the-scenes tours, and a visit to hair and make-up stylists to perfect their event look.
"Card Member Only" Fashion Show: American Express will be bringing the excitement and passion of Peter Som's Collection exclusively to an audience of American Express Card members who will be seated as industry insiders "on the floor." The "Card Member Only" Fashion Show will take place on February 6th at 9 p.m. in the Promenade. Packages for the Fashion Show will go on sale January 23rd.
Full details of all American Express activities will be announced at the start of Mercedes-Benz Fashion Week.
American Express Company is a leading global payments, network and travel company founded in 1850.
American Express
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