It's not very often you get the chance to take designers from fashion's more exclusive areas and make them accessible to a wider audience through a high-street icon."
Gap is one of the founding partners of (RED), a brand which raises money for the Global Fund by teaming up with the world's most iconic companies to produce (PRODUCT) RED branded items.
A percentage of each (PRODUCT) RED item sold goes to fight AIDS in Africa, where 4,400 people die every day from preventable AIDS, a preventable, treatable disease.
So far, (RED) partners have contributed over $50 million to the Global Fund, with the money flowing to Global-Fund financed grants in Rwanda, Swaziland and Ghana.