New fashion-forward footwear from Aetrex

05 Feb '08

3 min read

With everything we do all day, it's no wonder feet are subject to more injury than any other part of the body, and it's no surprise that more than 70% of Americans will have painful foot problems at some time in their lives.

But that is all about to change with the introduction of a new line of dress, casual and athletic performance shoes from Aetrex, an industry leader in pedorthic footwear.

"We tailor our clothes to fit our body, we set the steering wheel and seat at a certain location so we are comfortable when we drive, and now our footwear can be customized," said Larry Schwartz, CEO of Aetrex and a certified pedorthist.

"Footwear standards are finally being elevated to where they should be. There is now technology and fashion-forward footwear that provide customized comfort to individual needs, enabling everyone to feel great on their feet all day and prevent injury."

In retail outlets for the first time is Aetrex's comprehensive footwear line, offering fashion-forward shoes in Dress, Casual and Athletic Performance styles.

"The launch is significant because people throughout the world will finally be able to experience customized comfort without any sacrifice to style.

All the styles feature the highest standards in comfort, breathability and performance coupled with the biomechanical benefits that we have developed over the past 60 years," added Schwartz.

The Gramercy Collection for men and the EssenceCollection for women feature elegant and modern slip-ons and sleek, classic lace-ups with an exceptional hybrid of style, function and customization.

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