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Kmart Style Showoff contest web site goes online

11 Mar '08
3 min read

The grand prize winner will also receive $10,000 in Kmart gift cards and a trip for two to New York City complete with theater tickets.

The celebrity judging panel will feature high profile stylists and influencers in the fashion industry such as actress, model, and designer Jaclyn Smith, style extraordinaire Jorge Ramon, Sears Holdings executive apparel designer Lisa Schultz, fashion expert Kiersten Geiger of Glamour Magazine, fashion editor Victoria Sanchez of Latina Magazine, and Barbara Bundy, Vice President of FIDM.

The competition is slated to begin on March 9 and finalists will be chosen on May 6 in Los Angeles by the celebrity judging panel. Following the announcement of the grand prize winner on May 13, awards will be given to 185 additional contestants.

The 10 first prize winners will receive a trip to New York City, a $50 Kmart gift card and a Flip Video Ultra Shoot and Share Camcorder. The 175 second prize winners will receive the same camcorder and a $10 Kmart gift card.

The competition comes on the heels of Kmart's introduction of three new lines: Piper & Blue in the juniors' category; the Hispanic-tailored collection, Limon & Sal, for young men; and Wckd, which features a cutting edge collection for both young men and women.

Kmart

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