Actress Eva Mendes picked for CK Advertising Campaign
18 Mar '08
3 min read
Ms. Mendes is most known for her performances in hit movies like “Training Day,” “Hitch,” “Ghost Rider,” and last year's “We Own the Night” with Joaquin Phoenix and former Calvin Klein Underwear model Mark Wahlberg.
This fall, Ms. Mendes will be seen in the much-anticipated re-make of “The Women” alongside actresses Meg Ryan, Annette Bening, Debra Messing, Candice Bergen, Carrie Fisher, Bette Midler, and Jada Pinkett-Smith, among others, and she also recently completed filming Frank Miller's "The Spirit."
“We are thrilled to have Eva Mendes as the face of Calvin Klein Underwear and Seductive Comfort, our latest and exciting product launch,” said Bob Mazzoli, Chief Creative Officer of Calvin Klein Underwear.
“Seductive Comfort is our new collection of bras which offer the unique combination of the Calvin Klein aesthetic with a new level of fit, support, and superior comfort. Eva's universal appeal will enable us to communicate this new launch to our worldwide audience.”