Pittsburgh-based Dick's teams up with MLS & US Soccer
20 Mar '08
2 min read
The enhanced agreement between Dick's Sporting Goods and MLS will also include the presenting sponsorship of First Kick, the opening week of the 2008 MLS regular season that will feature six nationally televised games on ESPN2, Fox Soccer Channel, HDNet and Telefutura, starting Saturday, March 29 when the Los Angeles Galaxy face off against the Colorado Rapids at Dick's Sporting Goods Park in Commerce City, Colo.
Dick's Sporting Goods also announced that is has extended its sponsorship of the MLS and U.S. Soccer coverage on both ESPN and Fox Soccer Channel, including the presenting sponsorship of the Halftime Reports during the MLS games of the week on both networks.