Interviews
Swatch on expansion mode
29 Mar '08
3 min read
The City of Biel/Bienne will use its best endeavors to offer the tenant an alternative location enabling to terminate the rental relationship with the Wyss Garden Center at an early date.
The future town planning integration of the Omega Ltd. site likewise provides for an area along the Schüss to be left vacant for public use. However, the land will still be owned by Omega Ltd.
The decision by the Swatch Group represents a long-term commitment to the City of Biel/Bienne. On a land area which will shortly cover some 100,000 m2 in Biel/Bienne, the Swatch Group expects to create several hundred additional jobs compared to the situation prevailing today. This will require investments well in excess of CHF 100 million.
Considering the other Swatch Group companies that have also been set up in Biel/Bienne in the last twenty years in addition to the Swatch Group headquarters, the total value of the Swatch Group investments in Biel/Bienne exceed one billion Swiss francs.
They include Swatch Group companies such as the Group's European Logistics Headquarters, cK Watch & Jewelry Co. Ltd. and the recently acquired headquarters of Tiffany Watch Co. Ltd. at Seevorstadt, besides the key activities of the Group's IT center or the foundation of Belenos Clean Power AG by the Swatch Group Ltd. and its partners – to mention just some of the developments.
At the place where the world's biggest watch group has its historical roots, infrastructures are being created which will add value and generate new employment opportunities; they also hold out tourism potential for the City of Biel/Bienne.
The current project ideas for the future buildings make provision for structures which go well beyond their technical functions - through architectonic design features and the provision of opportunities for visitors to view watch production.
The future town planning integration of the Omega Ltd. site likewise provides for an area along the Schüss to be left vacant for public use. However, the land will still be owned by Omega Ltd.
The decision by the Swatch Group represents a long-term commitment to the City of Biel/Bienne. On a land area which will shortly cover some 100,000 m2 in Biel/Bienne, the Swatch Group expects to create several hundred additional jobs compared to the situation prevailing today. This will require investments well in excess of CHF 100 million.
Considering the other Swatch Group companies that have also been set up in Biel/Bienne in the last twenty years in addition to the Swatch Group headquarters, the total value of the Swatch Group investments in Biel/Bienne exceed one billion Swiss francs.
They include Swatch Group companies such as the Group's European Logistics Headquarters, cK Watch & Jewelry Co. Ltd. and the recently acquired headquarters of Tiffany Watch Co. Ltd. at Seevorstadt, besides the key activities of the Group's IT center or the foundation of Belenos Clean Power AG by the Swatch Group Ltd. and its partners – to mention just some of the developments.
At the place where the world's biggest watch group has its historical roots, infrastructures are being created which will add value and generate new employment opportunities; they also hold out tourism potential for the City of Biel/Bienne.
The current project ideas for the future buildings make provision for structures which go well beyond their technical functions - through architectonic design features and the provision of opportunities for visitors to view watch production.
The Swatch Group
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