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Designer Kimora Lee offers new juniors brand for JCPenney teens
01 Apr '08
2 min read
“I can't wait to bring Fabulosity to the JCPenney Juniors customer! Young teen girls are fabulous and my new collection will further build their confidence as they head back-to-school. Fabulosity is all about celebrating who you are and your individual greatness - living your dream and being whatever you want to be. This is a great message for young teens -- and I am so proud to partner with JCPenney on this collection,” commented Simmons.
Bob Skinner, Kellwood chairman, president and chief executive officer added, “Kimora touches the heart and soul of teens and young women around the world. Her positive influence and confident fashion bravado sends a message of self-reliance and fearlessness to teens. Kimora's new Fabulosity collection is certain to engage the JCPenney Juniors customer, and we look forward to expanding our partnership with JCPenney on this new initiative.”
The Fabulosity sportswear collection is produced under a licensing agreement by BP Clothing, LLC.
Bob Skinner, Kellwood chairman, president and chief executive officer added, “Kimora touches the heart and soul of teens and young women around the world. Her positive influence and confident fashion bravado sends a message of self-reliance and fearlessness to teens. Kimora's new Fabulosity collection is certain to engage the JCPenney Juniors customer, and we look forward to expanding our partnership with JCPenney on this new initiative.”
The Fabulosity sportswear collection is produced under a licensing agreement by BP Clothing, LLC.
J. C. Penney Company Inc
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