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Leading jewellery retailer receives award for brand excellence

Apr '08
Damas, the leading international jewellery retailer in the Middle East, was given the brand excellence award for the period 2007-2008 during a ceremony held at Intercontinental Hotel by Superbrands. The awards scheme acknowledges and rewards the highest standards of branding.

The award was conferred to Tamjid Abdullah, Deputy Managing Director of Damas, by Mike English, Director of Superbrands Middle East.

Recognised globally as the 'Oscars of Branding', the event was attended by Sheikha Lubna Al Qasimi, Minister of Economy and Planning; Colm McLoughlin, Managing Director, Dubai Duty Free; Kim Redman, Regional Director, Middle East Council of Shopping Centres; Mishal Kanoo, Deputy Chairman, The Kanoo Group; Laila Suhail, Chief Marketing Officer, Dubai Shopping Festival; as well as the country's most prominent senior business, marketing and branding executives.

Tamjid Abdullah remarked: "It gives us great pleasure to receive this award which is a clear indication of customer confidence in Damas.

It is very satisfying to know that an international and independent agency has shown its appreciation for the difference we have made in the retail business in the region.”

Superbrands is acclaimed worldwide for being an independent arbiter of branding excellence which pays tribute to exceptional brands and promotes discipline of branding in the region.

Participation in the Superbrands book is by invitation only and acknowledges the intrinsic strength of the organisation and its brand value.

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