Spring/summer likely to be paradise for deal hunters

09 May '08

3 min read

With spring in full-swing and summer just around the corner, choosing the right day of the week to shop for items on sale can mean major savings on the seasons' must-haves:

- Want a steal on swimwear? Wait until Saturday and you'll save an average of 46%.
- Searching for the best deals on denim-wide-legged, high-waisted, skinny or brightly-hued jeans, etc? Shop on Friday and get an average 41% off full price.
- Dreaming of maxi, wrap and other dresses for less? Buy on Fridays when they average 42% off.

These are just a few of the money-saving surprises that were unearthed when Shop It To Me a free online personal shopper that lets users know when clothing they want goes on sale in their sizes, analyzed its vast sale data to determine the best days of week to find the steepest discounts.

Shop It To Me compared prices on more than 150,000 clothing items that went on sale between January 1 to December 31, 2007 from 70+ leading online retailers. Its findings are food for big savings.

"You can find great deals on various types of clothing every day of the week," says expert sale shopper Charlie Graham, Founder and President of Shop It To Me.

"But if you have only one day to shop, make it Friday. Our analysis revealed that's when approximately 25% of all women's and men's clothing items are marked down."

If you want the best deals on specific items, however, Graham offers the following tips:
- Shop on Friday forjeans, skirts and dresses. Denim that went on sale on Fridays averaged 41% off, compared with 34% off on Mondays. Skirts and dresses averaged 42% off, compared with 28% and 32% off on Saturdays.

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