New Chief Executive Officer of HUGO BOSS

17 May '08

3 min read

Prior to his move to Christian Dior/LVMH, Lahrs had been for five years with the globally acting Richmond group where he was responsible for sales and marketing of the Cartier brand in Northern Europe. His professional career started out in 1990 with Delton AG, a holding company of the Quandt group. Claus-Dietrich Lahrs went to business school at Bochum, Cologne and Paris.

Claus-Dietrich Lahrs: "HUGO BOSS is a great company acting in a true growth market. For me, the appointment as CEO of HUGO BOSS AG comes as the fulfillment of a life's dream. I look forward to coming into a powerful team, an outstanding market position and a plenitude of entrepreneurial opportunities.

Together with all employees we can develop the strength of HUGO BOSS even further and continue the growth story. I will use my experiences and contacts in the fashion industry to actively participate in such drive. It is my goal to generate even more international brand awareness in the big growth markets of Asia and the Americas. In that respect HUGO BOSS has a great potential in all product categories."

HUGO BOSS AG

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