Home / Knowledge / News / Fashion / Brazilian sandals maker Havaianasus store goes online

Brazilian sandals maker Havaianasus store goes online

03
Jun '08
Havaianas, the Brazilian brand of sandals coveted for both its function and fashion, announces the launch of its new user-friendly website.

From the moment the site goes live, users are immediately transported to an entertaining, joyful place filled with vibrant colors and detailed animations. Whoever thought that shopping for flip-flops could be such an exciting experience?

Using a brand new e-commerce model provided by Acadaca Interactive Solutions and a vibrant design from Deep Focus, the new Havaianasus.com is easily navigated and offers consumers an endless selection of new colors and styles to choose from.

Consumers are able to shop for their favorite styles by viewing each sandal in all angles, colors, and patterns that are available.

"The redesign of the Havaianas US official site was focused on delivering a friendly, highly usable experience, while still capturing the essence of our brand," said Elaine Sugimura, President of Alpargatas USA Inc.

The new Havaianasus.com also introduces a live chat function which makes the shopping experience even more convenient and user friendly.

This feature offers consumers the unique ability to ask questions and receive answers immediately from a Havaianas expert via instant messaging.

"Subtle animations greet the consumer at numerous twists and turns, and even adding a pair of Havaianas to the shopping cart is a joyful experience," says Frank Weil, Director of Marketing at Alpargatas USA Inc.

Since its creation in 1962, Havaianas sandals have been referred to as "the best rubber sandal in the world." Havaianas were introduced to the United States seven years ago and they created an unprecedented cult following.

A top-secret rubber recipe is what sets Havaianas apart from sandals, offering authentic comfort and quality benefits that can't be replicated.

Havaianas


Must ReadView All

Pic: Shutterstock

Retail | On 1st Dec 2020

British retailer Arcadia enters into administration

UK clothing retail group Arcadia recently entered into administration ...

Pic: Fashion For Good

Textiles | On 1st Dec 2020

Fashion For Good launches Viscose Traceability Project

Fashion for Good, a global initiative to make all fashion good, has...

Pic: European Commission

Textiles | On 1st Dec 2020

Croatian, Belgian, Romanian firms win EUSIC challenge

Snake, a Croatian platform that enables users to wear outfits in...

Interviews View All

Nitin Bhatia, Trend Arrest

Nitin Bhatia
Trend Arrest

Setting up a brand for online selling is easy, but running the brand is not

Shiladitya K Joshi, Truetzschler India Private Limited

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Sanjay Yagnik, Maa Tex Speciality

Sanjay Yagnik
Maa Tex Speciality

‘We suggest reducing dosage of sizing chemicals to reduce sludge...

Sandip Bhojani, Manthan Patel,

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

Urmil Arya,

Urmil Arya

Sushila International, a well established textile organisation established ...

Mirella Sardini,

Mirella Sardini

A leading manufacturer of automated machinery and equipment for the...

Silke Brand-Kirsch, Schlegel und Partner

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Georg Reinhold, Trützschler  Nonwovens & Man-Made Fibers

Georg Reinhold
Trützschler Nonwovens & Man-Made Fibers

Trützschler Nonwovens & Man-Made Fibers, a part of the Trützschler Group,...

Paige Mullis, Glen Raven Inc

Paige Mullis
Glen Raven Inc

Paige Mullis discusses the expansion plans of Glen Raven Inc in India, and ...

Niti Singhal, Twee In One

Niti Singhal
Twee In One

Best known for convertible clothing, Indian brand Twee In One by designer...

Sailesh Singhania, Sailesh Singhania Label

Sailesh Singhania
Sailesh Singhania Label

The Sailesh Singhania label was created to promote handwoven sarees and...

Bani Batra,

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


December 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search