Pou Chen Group, the biggest shoes manufacturing company in the world, has recently signed an agreement with Jiangxi Yichun Economic Development Zone, for setting up a production base in Yingchun city, Jiangxi Province. The Vice-Mayor of the local Government along with other officials attended the meeting where the documents were inked.
Pou Chen was established in 1970 and has been manufacturing athletic and casual footwear for more than 50 global brands including Nike, Adidas and Reebok. The company has its production bases in countries like China, Taiwan, Indonesia, Vietnam, USA and Mexico.
In past also the Group had set up its unit in Yingchun city and had got impressed with efficient labour and favourable working environment of the city. As a result, last year Pou Chen invested nearly US $10 million for establishing a huge shoe factory here.
The new footwear plant will help the enterprise to explore new foreign countries and strengthen its position in global market.