Young Living Trends features the styles of today and tomorrow

17 Jun '08

3 min read

Fast, loud, exciting, restrained, chic, responsible, superficial, conscious, ecological, with family, friends or alone? How will the modern generation live tomorrow? From 4 to 8 July 2008, a new show, Young Living Trends at Tendence, part of the Decorate Life combined fair, will be devoted to this exciting question.

According to Nicolette Naumann, Vice President Messe Frankfurt Exhibition GmbH:"Our living circumstances and in turn, furnishing styles are constantly changing. Mobile, contemporary living is one of trends we are currently seeing. The Young Living Trends show claims to highlight the different style directions which make up this trend, offering a promising segment of the future for both manufacturers and retailers."

For this, the trend show will be presenting three key types of consumer: "urban nomads", "conscious people" and "party people".

German designer, Petra Strickstrock took charge of design development for the trend presentation. The designer subtly converts the various styles into an experiential ambience using furniture, home accessories, wallpaper, music and an unconventional design concept. Media partners Ferdinand Holzmann GmbH, publishers of trade magazine "Möbelkultur" and Messe Frankfurt will be providing industry-specific support.

Urban nomads
Adventure, optimism, networking – urban nomads are the world's winners. At home in their global village, they maintain relationships with like-minded people around the world – in New York, London, Berlin, Frankfurt, Amsterdam, Tokyo and Buenos Aires.

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