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Mr. McCreight to direct global brand strategy for Under Armour
02 Jul '08
3 min read
The New Prototype performance trainers Proto Speed, Proto Power and Proto Evade debuted on May 3 to great acclaim and have moved the Brand into the broader footwear market. Footwear will continue to be an important growth engine for Under Armour moving forward.
"It is a tremendous opportunity to join the Under Armour team at such an important period of growth for the company," explained Mr. McCreight.
"Upon meeting with the management team, it was clear to me why the brand has been so successful and why so many people want to be a part of what is happening here. I look forward to working with the entire team to help sustain the growth the brand expects to achieve well into the future."
Mr. McCreight is expected to begin in his new role at the company's Baltimore Global Headquarters in September 2008.
"It is a tremendous opportunity to join the Under Armour team at such an important period of growth for the company," explained Mr. McCreight.
"Upon meeting with the management team, it was clear to me why the brand has been so successful and why so many people want to be a part of what is happening here. I look forward to working with the entire team to help sustain the growth the brand expects to achieve well into the future."
Mr. McCreight is expected to begin in his new role at the company's Baltimore Global Headquarters in September 2008.
Under Armour Inc
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