Dubai Fashion Fiesta all set to seize global attention

23 Jul '08

2 min read

One city that is continuously making efforts to keep pace with the fast moving fashion world is Dubai. Dubai Fashion Fiesta (DFF), has helped the city emerge as one of the most flourishing and evolving fashion hubs in the entire gulf region.

DFF is an annual event and is scheduled to open from tomorrow at World Trade Center and will continue till July 27. The onlookers will get an opportunity to witness some amazing creations by designers from different countries.

During these four days, daily style statements will be made and trends will be set for glitteratis to follow. As a result, one can anticipate nothing less than a fashionable visual treat.

Established Indian designers and brands that will showcase their breathtaking collections here include Ritu Kumar, Preeti Chandra ,Deeya Nanda , Falguni & Shane Peacock, SARV Atelier, Mystic Mantra.

Even designers like Larisa Karts and Jessica Joyce from Holland, Dia and Amato from UAE plan to seize the attention at DFF by setting the ramp on fire with their exclusive range of garments.

The reason behind launching this larger than life event, was to bring designers, retailers, buyers and fashion lovers under one roof. This automatically generates media interest, helping DFF in turn, get international attention and recognition.

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