Global Apparel Market – An Overview | Watch NOW! | Ad
Home / Knowledge / News / Fashion / Eva Mendes reveals SECRET OBSESSION
Eva Mendes reveals SECRET OBSESSION
Sep '08
A sultry image of a disrobed Eva Mendes bearing all in NYC's Times Square.

Calvin Klein Fragrances will unveil their latest provocative billboard of Eva Mendes from the new global advertising campaign for SECRET OBSESSION, a new women's fragrance available beginning September 2008.

On the heels of national television networks banning the controversial commercial, Calvin Klein will again be pushing boundaries with this sexy advertising image.

Avoiding the controversy at least one midtown location deeming the image too racy to mount the billboard will unveil on September 4 in celebration of the fragrance launch, New York Fashion Week, and milestone 40th Anniversary of Calvin Klein. Mendes is intoxicating in this steamy ad shot by Steven Meisel.

Gorgeous men worthy of their own billboards will be handing out samples of the new fragrance to passersby lucky enough to sneak a peek.

A new global online survey about men and women's secret obsessions was conducted by Calvin Klein Fragrances.

The racy results include:
Top secret obsessions for women include sex toys (46%), masturbation (43%), and jealousy over a partner (42%).

Top secret obsessions for men include watching pornography (75%), lusting after a younger woman (66%), and masturbation (61%).

A woman's breasts (83%), butt (72%) and legs (53%) are the top things that make US men obsess.

For women, the way a man smells (70%) gets her most obsessed, followed by his eyes (58%) and his chest (58%).

Coty Inc

Must ReadView All

China reportedly cancels trade talks with US, Liu He visit

Apparel/Garments | On 22nd Sep 2018

China reportedly cancels trade talks with US, Liu He visit

Washington is reportedly positive about arriving at a solution to its ...

AmCham Cambodia cautions US against possible sanctions

Apparel/Garments | On 22nd Sep 2018

AmCham Cambodia cautions US against possible sanctions

In a letter to US lawmakers, the American Chamber of Commerce...

Courtesy: ycloset

Apparel/Garments | On 22nd Sep 2018

Alibaba invests in clothes sharing platform Ycloset

Chinese garment sharing platform YCloset has completed an undisclosed ...

Interviews View All

Janak Dhamanwala & Sunil Dhamanwala, Jansun

Janak Dhamanwala & Sunil Dhamanwala

Moving towards sustainability is also a social change

Luke Otten, Wigwam Mills Inc

Luke Otten
Wigwam Mills Inc

Wigwam aims to recycle discarded yarn that doesn’t make it through the...

Yash Agarwal, Hitansh Online

Yash Agarwal
Hitansh Online

Every market region has its own culture and trends

Sugandha Bhardwaj,

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Rajat Jaipuria,

Rajat Jaipuria

Activewear brand Soul Space promotes organic cotton farming and...

Ravindra Jain, Ashish Baid,

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Razvan Popescu, Directa Plus SpA

Razvan Popescu
Directa Plus SpA

Directa Plus is one of the largest producers and suppliers worldwide of...

Georg Reinhold, Trützschler  Nonwovens & Man-Made Fibers

Georg Reinhold
Trützschler Nonwovens & Man-Made Fibers

Trützschler Nonwovens & Man-Made Fibers, a part of the Trützschler Group,...

S Ziya Gumuser, Teknomelt

S Ziya Gumuser

Turkish nonwoven manufacturer Teknomelt has been around for only seven...

Karan Arora, Karan Arora

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Varsha Wadhwa, VW

Varsha Wadhwa

Coming from a family that ran a business of jute and linen mills since...

Mike Hoffman, Gildan Activewear SRL

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on

Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search