Home / Knowledge / News / Fashion / Ms Sullivan to develop fashion show strategies for Phat Fashions
Ms Sullivan to develop fashion show strategies for Phat Fashions
23
Sep '08
Phat Fashions, a division of Kellwood Company announced the appointment of Kate Sullivan as vice president of marketing and public relations.

In this role, Sullivan will be responsible for collaborating with key executives in overseeing the full lifestyle management of the brands Baby Phat, KLS, Phat Premium and Phat Classic.

She will also be responsible for developing fashion show strategies from inception thru execution and associated PR and marketing initiatives.

A seasoned executive with over 20 years in the consumer goods sector, Sullivan brings a wealth of marketing and brand building expertise to Phat Fashions.

Most recently, she served as director of marketing and brand management at Diane Von Furstenberg Studio, LLP. At DVF, she spearheaded all branding and marketing activities for the iconic fashion designer and executed strategies along all channels of communication.

Prior to that, she was with Diane Von Furstenberg Beauty/Inter Parfums USA, LLC as vice president of global sales and marketing, where she served as a liaison between cosmetic/fragrance licensee and fashion designer Diane von Furstenberg to develop sales strategy for a new luxury cosmetic brand in highly competitive marketplace. Sullivan also held key roles at Nars Cosmetics Inc. / Shiseido, Yves Saint Laurent Beaute, and Revlon Inc.

"We are excited to have Kate join the Phat Fashions team. Her expertise in developing customer-centric marketing campaigns will add significant value as we expand our presence in the industry and further establish our brands worldwide.

Kate is a dynamic leader and I look forward to a great collaboration," commented Kimora Lee Simmons, President of Baby Phat and Phat Fashions Creative Director. Sullivan, based in New York, will be reporting to Ms. Simmons.

Kellwood Company


Must ReadView All

Courtesy: Amazon

Apparel/Garments | On 23rd Sep 2018

Consumers in Turkey get access to Amazon

Amazon has launched in Turkey giving customers in the country...

Value in omni-channel retail with Flipkart buying: Walmart

Apparel/Garments | On 23rd Sep 2018

Value in omni-channel retail with Flipkart buying: Walmart

With the acquisition of Flipkart, Walmart sees great value in...

E-com to result in common SE Asian consumer market: BCG

Textiles | On 23rd Sep 2018

E-com to result in common SE Asian consumer market: BCG

The rapid spread of e-commerce and digital technologies is binding...

Interviews View All

Claudia Kersten, Global Organic Textile Standard

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Abhishek Samdaria, Reflete

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Headhonchos, Indian fashion industry

Headhonchos
Indian fashion industry

Organic the first choice of any environment-conscious person

Harmeet Singh,

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Tejas N Patel, Navin D Patel,

Tejas N Patel, Navin D Patel

Founded in 1999 by Navin Patel in the name of Tejas Fabrics with 100...

Riddhi Jain,

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Matthew Kolmes, Supreme Corporation

Matthew Kolmes
Supreme Corporation

Supreme Corporation manufactures innovative specialty yarns and safety...

Mr Hartmann Huth, Trevira GmbH

Mr Hartmann Huth
Trevira GmbH

Trevira GmbH is an innovative European manufacturer of high-value branded...

Kai Poehler, Voith Paper GmbH & Co. KG

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Igor Chapurin, Chapurin

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Anisha Chaudhari, Threads & Shirts

Anisha Chaudhari
Threads & Shirts

Threads & Shirts is a freshly-tailored concept providing men/women a...

Sonam & Paras Modi, SVA

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search