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Lee National Denim Day supports Cancer Research Programs

04 Oct '08
4 min read

"It's a wonderful feeling to know that hundreds of thousands of people across the country are coming together on this special day and raising millions of dollars that will help save lives."

Lee Jeans is a division of VF Corporation. Headquartered in Merriam, Kan, Lee manufactures and markets brand denim, casual pants, shirts, fleece and knit apparel.

VF Corporation is a leader in branded lifestyle apparel including jeanswear, outdoor products, image apparel and sportswear.

Its principal brands include Wrangler, Lee, Riders, Rustler, The North Face, Vans, Reef, Napapijri, Kipling, Nautica, John Varvatos, JanSport, Eastpak, Eagle Creek, Lee Sport, Majestic and Red Kap.

VF Corporation's press releases, annual report and other information can be accessed through the company's home page.

The Entertainment Industry Foundation (EIF), as a leading charitable organization of the entertainment industry, has distributed hundreds of millions of dollars to support charitable initiatives addressing critical health, education and social issues.

Through its Women's Cancer Programs, the Entertainment Industry Foundation is committed to saving lives by raising awareness about the importance of early detection of breast cancer and reproductive cancers, providing funds to advance treatment research, early detection methods, and supporting community programs that assist the millions of women and their families at risk of or affected by cancer.

Lee Jeans founded Lee National Denim Day, one of the largest single-day fundraisers for breast cancer, in 1996. This year, more than 600,000 people at more than 30,000 locations across the country participated and an estimated $4-$5 million was raised, bringing the 13-year total to nearly $75 million.

Celebrities involved in this year's event include Chandra Wilson (of Grey's Anatomy) and Tim Daly (of Private Practice).

Lee Jeans

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