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Nike introduces 'Considered Design' concept
01 Nov '08
3 min read
"The Natural Step and Nike have been working together to create a more sustainable future for 10 years. Nike's progress has been tremendous. We are proud to be partners in their journey," said The Natural Step founder, Dr. Karl-Henrik Robert.
"I have been inspired by Nike's commitment and leadership," added Richard Blume, Senior Advisor with The Natural Step. "By using sustainability principles to guide decisions and create their Considered vision, Nike has ensured that its innovation efforts are informed by a rigorous, scientific understanding of sustainability. We believe that this distinguishes Nike and positions the company well to navigate the future."
"I have been inspired by Nike's commitment and leadership," added Richard Blume, Senior Advisor with The Natural Step. "By using sustainability principles to guide decisions and create their Considered vision, Nike has ensured that its innovation efforts are informed by a rigorous, scientific understanding of sustainability. We believe that this distinguishes Nike and positions the company well to navigate the future."
NIKE Inc
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