Home / Knowledge / News / Fashion / VF announces new Coalition Leadership Roles
VF announces new Coalition Leadership Roles
21
Jan '09
VF Corporation announced a new coalition leadership structure designed to enhance our focus on growth in our outdoor, action sports and international businesses. As a result, three leaders are assuming new roles as coalition presidents, effective February 1.

“VF's Outdoor coalition has enjoyed significant success over the past five years, achieving scale in both the outdoor and action sports industries. To align our coalition structure to best capture future opportunities in these industries, we are replacing the Outdoor Americas coalition with two separate coalitions: Outdoor Americas and Action Sports Americas,” announced Eric Wiseman, VF's Chairman and Chief Executive Officer.

Steve Rendle, currently the President of The North Face, one of VF's fastest-growing brands, has been promoted to President of VF's Outdoor Americas coalition. In his new role he will be responsible for the continued expansion of The North Face, JanSport and Eagle Creek brands. Rendle, 49, joined The North Face in 1999 and has been a key leader behind the successful growth of the business since its acquisition by VF in 2000. He also has held leading sales management roles at both Youngone Corporation and W.L. Gore and Associates prior to joining The North Face. He will continue to be based in San Leandro, California.

Stephen Murray, currently President of Vans, which has also shown tremendous growth since being acquired by VF in 2004, has been promoted to President - Action Sports Americas coalition. Murray, 48, will lead the continued growth and development of the Vans and Reef brands. Murray has been with Vans since 1998, when he served as Chief Marketing Officer and Senior Vice President International. Prior to joining Vans, Murray was Vice President of global apparel at Reebok. Murray will continue to be based in Cypress, California.

Rendle and Murray will both report to Wiseman. As a result of these moves, Dave Gatto, President - VF Outdoor Americas, will be leaving the company. “Dave has been a strong leader of our Outdoor Americas coalition. We thank Dave for his many accomplishments over his 4 years with VF and wish him the very best in his future endeavors,” said Wiseman.

In addition, to further support the continued growth of its international business, VF has promoted Martino Scabbia Guerrini, 44, currently President – VF International Sportswear and Packs, to President – Sportswear and Contemporary Brands EMEA coalition, another new VF coalition.

In addition to continuing to lead the Kipling, Napapijri and Eastpak brands, which have enjoyed superior growth in recent years, he will also oversee the expansion of the 7 For All Mankind brand in EMEA. Prior to joining VF in 2006, Scabbia Guerrini held executive positions with Bruno Magli SpA and TOD's SpA. He will continue to be based in Lugano, Switzerland, reporting to Karl Heinz Salzburger, President – VF International.

“These moves recognize the superior performance of our outdoor brands and our confidence in continuing our strong international momentum,” said Wiseman. “Each of these outstanding leaders is a key contributor to the success of VF's growth plan, and I am confident in their ability to manage through these turbulent times to ensure the long-term success of our businesses.”

VF Corporation is a global leader in lifestyle apparel with a diverse portfolio of jeanswear, outdoor, imagewear, sportswear and contemporary apparel brands.

VF Corporation


Must ReadView All

Courtesy: Pexels

Textiles | On 19th Sep 2018

Punitive PRC tariffs on US goods has extra 5% on textiles

Responding to Washington’s latest duty increase in a dispute with...

Courtesy: Tecnorama

Textiles | On 19th Sep 2018

'Reliability & excellent quality are Tecnorama’s USP'

The complete reliability and excellent quality of Tecnorama systems...

Courtesy:  Stanislav Kondratiev on Unsplash

Apparel/Garments | On 19th Sep 2018

AAFA questions US tariffs on $200 bn Chinese goods

The American Apparel & Footwear Association (AAFA) has questioned...

Interviews View All

Ajay Ghariwala, Luthra Group

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Smita Murarka, Amanté

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Karan Suratwala, Key Textile Accessories Private Limited

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Ravindra Jain, Ashish Baid,

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Yash Jain & Sanjeev Jain,

Yash Jain & Sanjeev Jain

Divyam Export, launched about 30 years ago, exports to 15 countries,...

Gagan Gulati,

Gagan Gulati

PG Silk Mills Private Limited had a humble start with a hand-dyeing unit....

Kai Poehler, Voith Paper GmbH & Co. KG

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Mohammad Hassan, Biax Fiberfilm

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Silke Brand-Kirsch, Schlegel und Partner

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Jay Ramrakhiani, Occasions Elegance Wear

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Chandani Sahi, By Chandani

Chandani Sahi
By Chandani

By Chandani is a womenswear prêt couture brand with fusion silhouettes by...

Sonam & Paras Modi, SVA

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search