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Nat-2 Vandalized Tour to be presented at major fashion trade shows
12 Feb '09
2 min read
In 2008, the “Nat-2 Vandalized Tour” already stopped by at various events across Europe and the United States including Compass and Pool in Las Vegas, Mess Around in Paris, Bread and Butter Barcelona and GDS Design Attack in Duesseldorf.
Now in 2009, Nat-2 collaborates within its “Nat-2 Vandalized Tour” with swiss-german creative collective “We Love Kicks”.
The Tour and Exhibition will be presented at major fashion trade shows, such as Bread and Butter Berlin, Micam in Milano as well as in cities such as Luzern, Basel and Zurich (all Switzerland).
ABOUT THE PROJECT:
Sneakers – Accessories, Style-Element, collector's item, cultural witness, status symbol. For decades sneakers have been affecting our appearance, representing cultural appearances, defining our way of life, are included in sophisticated marketing strategies and were part of important historical movements.
The sneaker cult started years ago when the manufacturer of sporting goods revolutionized the common sports shoes and set out to develop lightweight, comfortable sneakers. In cooperation with famous athletes in popular sports, new styles of dancing, modern freestyle-sports as well as youth- and street-culture this development has led to a global sneaker following.
Addicted to sneakers for a long time several Swiss and German artists set their sights to turn their passion into creative artworks. We Love Kicks is born! In a wide creative range the artists have been creating canvas, watercolour images and collages made of trenched sneakers. Even real sneakers provided by the Munich Trend-Fashion-Label Nat-2 are painted by the artists.
Now time has come to present the artwork to the public. No matter if you are a sneaker fan, basketball player, runner, b-boy, musician, designer or an art academic – We Love Kicks want you to become a part of this small but nice world of the sneakers. You might understand afterwards how this piece of leather is able to enthuse such a big community like the sneaker lovers are.
Now in 2009, Nat-2 collaborates within its “Nat-2 Vandalized Tour” with swiss-german creative collective “We Love Kicks”.
The Tour and Exhibition will be presented at major fashion trade shows, such as Bread and Butter Berlin, Micam in Milano as well as in cities such as Luzern, Basel and Zurich (all Switzerland).
ABOUT THE PROJECT:
Sneakers – Accessories, Style-Element, collector's item, cultural witness, status symbol. For decades sneakers have been affecting our appearance, representing cultural appearances, defining our way of life, are included in sophisticated marketing strategies and were part of important historical movements.
The sneaker cult started years ago when the manufacturer of sporting goods revolutionized the common sports shoes and set out to develop lightweight, comfortable sneakers. In cooperation with famous athletes in popular sports, new styles of dancing, modern freestyle-sports as well as youth- and street-culture this development has led to a global sneaker following.
Addicted to sneakers for a long time several Swiss and German artists set their sights to turn their passion into creative artworks. We Love Kicks is born! In a wide creative range the artists have been creating canvas, watercolour images and collages made of trenched sneakers. Even real sneakers provided by the Munich Trend-Fashion-Label Nat-2 are painted by the artists.
Now time has come to present the artwork to the public. No matter if you are a sneaker fan, basketball player, runner, b-boy, musician, designer or an art academic – We Love Kicks want you to become a part of this small but nice world of the sneakers. You might understand afterwards how this piece of leather is able to enthuse such a big community like the sneaker lovers are.
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