Home / Knowledge / News / Fashion / Dates set for ANZFW in challenging economic times
Dates set for ANZFW in challenging economic times
02
Apr '09
Air New Zealand Fashion Week has confirmed its dates for 2009 as Monday 21 September to Friday 25th September 2009. The announcement of the dates comes with indications of strong commitment to the collections from designers. Air New Zealand Fashion Week Managing Director Pieter Stewart says she's encouraged by the early interest.

“During these challenging economic times it's encouraging to see so many designers coming to us at this early stage hoping to show Autumn/Winter collections at this year's Fashion Week. As always we have a strong core of established designers plus emerging designers expected to show,” she says.

Recent designer meetings held by ANZFW organisers tackled the issue of economic downturn and suggested designers “throw away the rule book” and “get creative”, working smarter not harder.

Stewart spoke to designers about maximising their sponsorship opportunities, keeping shows simple and effective, and cutting back on unnecessary trimmings.

“This year will be more challenging than ever for some designers, however those that stay focused and make changes in preparation for changing consumer behaviour will continue to flourish. A strong recommendation we've made to all designers is to look at sustainability within their business in every way. A strong and lean financial model to ensure survival through difficult times coupled with options that ensure eco accountability are now important considerations in the minds of customers.

With an eye on international markets, Stewart has set this year's dates to accommodate changes to the dates of key international fashion weeks. New York Fashion Week has confirmed set annual dates in early September, closely followed by London Fashion Week. Air New Zealand Fashion Week will now coincide with with Milan Fashion Week, but falls prior to Paris Fashion Week.

ANZFW will be extending invitations to media and buyers not just from the traditional markets but to the strongest developing markets of the Asia region and USA.

“We feel that Asia, is a relatively untapped opportunity for New Zealand designers. Asia is right on our doorstep and a hugely emerging market. We hope that by shoulder tapping some key publications, celebrities and buyers, and bringing them to New Zealand we'll be able to open some doors so local designers can gain a strong foothold exporting to these countries,” says Stewart.

Confirmed designers for Air New Zealand Fashion Week 2009 will be announced at the Designer Announcement event held at The Westin Hotel in late July with the release of the final schedule and designer list for the week just prior to the shows.

Air New Zealand Fashion Week


Must ReadView All

Plan under way to revive Egypt's state-run textile firms

Textiles | On 20th Oct 2018

Plan under way to revive Egypt's state-run textile firms

Egyptian minister for the public enterprise sector Hisham Tawfiq...

Myanmar asks garment units to set up skill testing centres

Apparel/Garments | On 20th Oct 2018

Myanmar asks garment units to set up skill testing centres

Myanmar’s ministry of labour, immigration and population has asked...

Results of Cameroon transgenic cotton trials by 2018 end

Textiles | On 20th Oct 2018

Results of Cameroon transgenic cotton trials by 2018 end

Cameroon’s national cotton development company Sodecoton will...

Interviews View All

Stefan Warnaar, Peak to Plateau

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Ghanshyam Ghoghari, Kimora Fashion

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Sanjay Desai & Ashish Mulani, True Colors

Sanjay Desai & Ashish Mulani
True Colors

Digital textile printing will be the technology of the future

Karen Lou,

Karen Lou

Australia-based Sunseeker has been creating swimwear since 1970. Sunseeker ...

John Kelley,

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Sugandha Bhardwaj,

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Kevin Nelson, TissueGen

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Robert Erichsen, Statex Produktions & Vertriebs GmbH

Robert Erichsen
Statex Produktions & Vertriebs GmbH

Statex Produktions &amp; Vertriebs Gmbh, founded in 1978 and headquartered ...

Dr. Rene Wollert, Freudenberg Nonwovens

Dr. Rene Wollert
Freudenberg Nonwovens

Dr. Rene Wollert discusses the current scenario of the global nonwovens...

Amiben Shroff, Shrujan

Amiben Shroff
Shrujan

From its modest beginning in the late 1960s, Shrujan has grown into a...

Rupa Sood and Sharan Apparao, Nayaab

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Silvia Venturini Fendi, Fendi s.r.l

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search