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Footwear industry picks up the pace for summer WSA show
19
May '09
Optimism and expected attendance are high as major brands and buyers get ready for the biggest event in the footwear industry, The WSA Show, to be held in Las Vegas July 31–August 2, 2009, at the Las Vegas Convention Center (LVCC). The WSA Show also features Materials at WSA under the same roof at the LVCC and The Collections at WSA, held at The Venetian Hotel. This three-day, must-attend event brings together decision-makers and those in the know from around the world looking to increase mind- and market-share for their brands and customers.

A closer look reveals why the upcoming WSA show is one of the most anticipated in recent memory:

THE WSA SHOW
The WSA Show's new look and layout—which had attendees buzzing at the February 2009 event—merely set the stage for what to expect for the upcoming summer show. The easy-to-shop floor will be overflowing with product, ideas and inspiration that will keep buyers in step with the trends and in tune with their shoppers. The WSA Show will include all product segments of footwear—comfort, rugged/outdoor, junior/contemporary/modern, children's, men's, affordable fashion, contract manufacturing and fashion active—allowing buyers and sellers to do business across all product categories in the North and Central Halls.

This is just another example of The WSA Show's commitment and continued effort to make the show easier to shop and navigate. Steve Madden, H.H. Brown, Clarks, Skechers, Dolce Vita, Geox, Lacoste, Nine West, Brown Shoe, Earth, BBC International, Havaianas, Aetrex, East Lion and Jeffrey Campbell are just some of the brands converging at this summer's marketplace.

The WSA Show's highly successful The Box at WSA will return with its open and inviting boutique-style environment, featuring its resident DJ, mimosas in the mornings, complimentary manicures by OPI, and a “Bubbles in The Box” champagne cocktail party. Buyers will find this juried mix of trend-driven footwear and handbags an easy shop, as they discover next season's “must-haves” from brands like Poetic License, Rough Justice, Boutique 9, Tracy Reese and Luxury Rebel, and newcomers like Apepazza, Wall Flower, Marciano, Klub Nico, ASH London, Irregular Choice and Velvet Angels handbags.

The WSA Show has also partnered with some of the most popular hotels, restaurants and entertainment venues to offer incredibly discounted rates to make the overall experience as comfortable and affordable as possible for exhibitors and attendees.

THE COLLECTIONS AT WSA
The Collections at WSA will again have a commanding presence within The Venetian Hotel, continuing to move in an exciting new direction. The show, known for its luxury products, will “wow” attendees with an innovative, visually detailed, merchandised floor plan, featuring top-of-the-line footwear, handbags and jewelry from around the globe. Brands set to exhibit at The Collections at WSA include Botkier, Frye, Hunter Boots, Rocco P., Givenchy, Loeffler Randall and Allen Edmonds.


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