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HomeShop 18 launches Emerald Navratna from Anaya
May '09
HomeShop18, India's first 24 hour home shopping channel introduces hand picked selection of unique oval Emerald Navratna Set in Panch-dhatu (A combined metal of silver, gold, copper, lead and iron) by Anaya. Anaya has designed the pendant and earring set with the most wonderful and auspicious astrological gemstones to help the wearer benefit from the powerful energies emitted from each of planetary gems.

• The Navratna pendant with all the nine planetary gemstones will ensure health, wealth and prosperity
• Elegant design to match the classic and contemporary Indian dressing
• HomeShop18 recorded sales of more than 600 on its first show

Moreover, HomeShop18 offers Free Home Delivery anywhere across India Jewellery has been one of the highest selling product categories on HomeShop18 and it contributes to 10% of the total sales of the channel.

In India, Navratna jewellery has been given major importance because of its astrological significance and innate charm. The nine stones used in emerald Navratna jewellery set are diamond, ruby, emerald, coral, pearl, sapphire, garnet, topaz, and cat's eye. This product is very well being accepted by customers across the nation especially from cities like Delhi, Bangalore, Mumbai and Hyderabad.

In Vedic Astrology, the sacred gems relating to the nine planets are called "Navratna". Each of these gems has a traditional role to play in either strengthening or counteracting the power of its ruling planet. When worn together they help deliver the benefits of all the nine planetary gemstones simultaneously, acting as a protective talisman offering the benefits of health, happiness and prosperity.


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