Home / Knowledge / News / Fashion / Junior denim manufacturer YMI plans for expansion
Junior denim manufacturer YMI plans for expansion
22
Jul '09
With almost a decade of solid growth in junior denim at department and specialty stores nationwide, YMI is currently in discussions with prospective licensing partners in a variety of other product categories. According to David Vered, President of YMI, "Now that we have firmly established our brand with both the consumer and the retail community, YMI is ready to broaden its merchandise offerings."

Deke Jamieson, Executive Vice President for licensing at YMI, explained that seeking solid partnerships is just the first step of a strategic rollout for YMI branded products. Jamieson stated, "YMI has spent years developing its brand in the United States. Both consumers and the retail community have been asking for more YMI merchandise as the brand continues to experience dramatic growth in sales and popularity. We plan on introducing additional apparel, including activewear, fashion tops, and dresses, along with footwear, handbags, and a variety of fashion accessories over the next two years."

YMI is known for its excellence in fit and design. Vered added, "We are being extremely selective with regard to licensing our brand and are planning to partner with companies who share our obsession with quality and service. We look forward to expanding our offerings to our dedicated and growing consumer base."

Today the brand has extended its current junior bottoms business to include: Royalty by YMI (Missy 6-16), Missy Plus (16W-24W) and YMI Girl (4-6x & 7-16).

YMI Jeanswear


Must ReadView All

UK retailers may face extra £190 mn in business rates

Apparel/Garments | On 21st Sep 2018

UK retailers may face extra £190 mn in business rates

Retailers in the UK are likely to face an extra £190 million on their ...

Courtesy: EFI

Textiles | On 21st Sep 2018

Digital textile printing expected to grow at 20% CAGR

Digital textile printing is at this time about 3-4 per cent of all...

Bangladesh demands better prices for garment items from US

Apparel/Garments | On 21st Sep 2018

Bangladesh demands better prices for garment items from US

Bangladesh sought better prices for its exports, especially garments, ...

Interviews View All

Binoy Ravjani, Hero's Fashion

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Evelyne Cholet, UCMTF

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Jim Desai, Blaiva Fabricaa

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Karan Behal,

Karan Behal

Karan Behal, founder and chief executive of top-selling brand...

C Dhandayuthapani,

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Suresh P Bagrecha,

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Kazuaki Yazawa, Purdue University

Kazuaki Yazawa
Purdue University

Scientist <b>Kazuaki Yazawa</b> has developed thermoelectric semiconductor ...

Silke Brand-Kirsch, Schlegel und Partner GmbH

Silke Brand-Kirsch
Schlegel und Partner GmbH

<div>Schlegel und Partner is the market research and consultancy company...

Chunyi Zhi, City University of Hong Kong

Chunyi Zhi
City University of Hong Kong

<div><b>Chunyi Zhi</b>, associate professor in the Department of Materials ...

Madhu Jain, Madhu Jain

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Mike Hoffman, Gildan Activewear SRL

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Wendell Rodricks, Wendell Rodricks

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search