Home / Knowledge / News / Fashion / FUQI to market 'Pleasant Goat and Big Big Wolf' jewelry
FUQI to market 'Pleasant Goat and Big Big Wolf' jewelry
Jan '10
FUQI International, Inc. is pleased to announce that the Company has recently launched a new product campaign promoting a series of gold jewelry products based on the popular Chinese animated cartoon figures, "Pleasant Goat and Big Big Wolf." FUQI is the first jewelry company in China to obtain the exclusive rights to commercialize, manufacture, distribute, market and sell "Pleasant Goat and Big Big Wolf" jewelry products in mainland China.

The Company signed an exclusive two year partnership agreement with a subsidiary of Infoport Management, which owns the licensing distribution rights to the "Pleasant Goat and Big Big Wolf" animated series. Under the agreement terms which expire at end of January 2012, FUQI will exclusively manufacture, distribute, market and sell in mainland China new jewelry products such as precious metal coins, bracelets, pendants and rings based on these animated cartoon characters.

"We are delighted and honored to be the first and only Chinese jewelry company in China to have the exclusive rights to design and produce various jewelry products using these well known Chinese animated characters," said Mr. Yu Kwai Chong, Chairman and CEO of FUQI International. "We believe this new partnership uniquely distinguishes us from our competition and enhances the strength of our brand. Most importantly, it allows us to attract new customers in our Beijing and Shanghai-based retail locations as well as gain new accounts in our wholesale channel. The Pleasant Goat and Big Big Wolf cartoon figures are pop icons in China and we expect this series of products to be welcomed by kids and a younger audience. The timing of this new product launch is also ideal for FUQI as we make efforts to leverage the peak retail season to capture sales of this new product line and benefit our brand on both wholesale and retail levels. We believe that a successful roll out of our animated product series can lead to potential development of other exclusive agreements with other popular characters."

"We are truly excited about the launch of this project and plan to introduce additional phases of our new product series in the future, allowing us to further establish ourselves in the juvenile market. We believe that the "Pleasant Goat and Big Big Wolf" products will be as popular as our Lunar New Year Tiger figures," commented Senior Project manager, Mr. Xu Zhu. "Our plan is to sell these new products in our retail outlets in Tier 1 cities, such as Shanghai and Beijing, and utilize authorized dealers in our distribution business to better control our product distribution channels in other cities around China. We have received many requests and orders from regional and local Chinese jewelry distributors to become authorized regional distributors for this new line of products, which can eventually lead to additional sales opportunities for our broader portfolio of jewelry products in the future."

FUQI International Inc

Must ReadView All

AmCham Cambodia cautions US against possible sanctions

Apparel/Garments | On 22nd Sep 2018

AmCham Cambodia cautions US against possible sanctions

In a letter to US lawmakers, the American Chamber of Commerce...

Courtesy: ycloset

Apparel/Garments | On 22nd Sep 2018

Alibaba invests in clothes sharing platform Ycloset

Chinese garment sharing platform YCloset has completed an undisclosed ...

KG cracker; courtesy: Ineos

Textiles | On 22nd Sep 2018

Ineos to invest £60 mn in the UK to expand production

Ineos has announced plans to invest £60 million to expand its...

Interviews View All

Nishank Patel, Shri Dinesh Mills Limited

Nishank Patel
Shri Dinesh Mills Limited

Broad range of fabrics will sell well this financial year

Krishnanand Tripathi, Textrade International Ltd

Krishnanand Tripathi
Textrade International Ltd

We believe in vocational education for entry-level employees, offering...

Yash Maniyar, Rekha Maniyar

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Harsh Shah,

Harsh Shah

Fynd is the central online shopping destination for fashion, offering...

Abhishek Pachauri,

Abhishek Pachauri

Reckon Industries is into manufacturing of textile process house machines, ...

Mark Tokuhara,

Mark Tokuhara

Japan-based FitJoy, a shoe brand for women, has been in the footwear...

Mohammad Hassan, Biax Fiberfilm

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Ashok Desai, Bombay Textile Research Association

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Prof Seokheun (Sean) Choi, Binghamton University, State University of New York (SUNY)

Prof Seokheun (Sean) Choi
Binghamton University, State University of New York (SUNY)

A team of researchers from the State University of New York (SUNY),...

Igor Chapurin, Chapurin

Igor Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Sonam & Paras Modi, SVA

Sonam & Paras Modi

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Bani Batra,

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search