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ZeMis to come up with 'Wonders of the World' for S/S season

19
Feb '10
ZeMis, the lifestyle accessories store promoting world culture and world travel, recently launched its Wonders of the World collection on www.zemis.com featuring 7 man made marvels and natural sites as the inspirational theme for its neckpiece line including the Pyramid at Giza, Taj Mahal, Great Wall of China, Great Barrier Reef Machu Picchu as well as unofficial wonders – Acropolis and Serengeti.

ZeMis specializes in exquisite neckpieces made from pearls, semi-precious stones, luxurious and hand woven exotic fabrics and glass beads, all artfully interlaced by skilled artisans. Lindy Castillo, ZeMis' designer and founder enthuses, “As soon as we launched our Spring-Summer accessories collection online, the fabulous reviews kept coming.” ZeMis' Facebook Fan Page has more than doubled since it launched the line less than month ago. Lindy further adds, “We want the glowing comments to continue spreading. We really believe we came up with a good collection for this season and our prices are very reasonable. I think uber luxury pricing is a thing of the past – at least for the next 5 years or so.”

ZeMis will be handing out its best-sellers like the Leopard Warning, Berry Picking and the Bloody Fangs Necklaces from the Winter Collection and the wildly indulged Cleopatra's Seduction, Rain of Ra, Incan Treasure, Andean Florets, Mystic Cusco and Divine Tomb's Day from the Spring-Summer series to Golden Globe and SAG awards winners Sandra Bullock, Drew Barrymore, Meryl Streep, Mo'nique and Juliana Margolies as well as fellow nominees: Edie Falco, Maggie Gyllenhaal, January Jones, Lea Michele, Vera Farmiga, Penelope Cruz and Anna Kendrick.

For its Spring/Summer collection, ZeMis worked around the theme of 'Wonders of the World'. ZeMis came up with its owns 7 Wonders list to draw inspiration from for its fabulous Spring collection of neckpieces.

At a recently concluded hospitality lounge, ZeMis gifted radiant neckpieces to Joan Collins, Patricia Arquette and a host of other celebrities.

The concept of ZeMis was germinated more than a decade ago when e-commerce was just about to explode. Its founder, Lindy Castillo, is an avid traveler and serious shopaholic who genuinely enjoys bringing home gifts from her exotic trails to family and dear friends. At that time, she had already set up an internet marketing company and was heavily entrenched in her VC firm. She put this project on hold but her passion to spread cultural awareness and encourage world travel never wore off. Finally in late 2008, she launched her online store and never looked back.

ZeMis debuted its designer accessories line in a celebrity gifting event when it participated in the film academy award nominee gift bag and the Haven swag lounge held in February last year. Its now famous and fully evolved AKT Vianca minaudiere made from pandan and palm leaves grace the lovely hands of paparazzi driven celebrities like Jennifer Aniston, Reese Witherspoon, Eva Mendes and Sarah Jessica Parker as well as last year's Oscar winners and nominees, Penelope Cruz, Kate Winslet, Meryl Streep and Amy Adams. Respected female actors like Cate Blanchett and Scarlett Johansson likewise wrap their fingers on this eco-friendly charmer.


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