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Trends from the labels to watch

25
Feb '10
Keeping right up-to-date with fashion – is just what buyers will have in mind when they come to GDS from 13 to 15 March 2010 in search of trendy brands. And for the new round of orders international visitors to the shoe fair will find a wide range of brands on offer. Progressive and classic premium brands, high-quality international fashion brands, high-selling street and sportswear plus cult labels through to suppliers of children shoe collections will all be showcasing the latest trends for the 2010/11 Autumn/Winter season.

Presented below is a more detailed look at a small selection of new and interesting brands and collections: Andrea Carrano, Black Lily, Cagol Fashion with D'Acquasparta, Dayton, Feiyue, Fritzi aus Preußen, HTC Hollywood Trading Company, Maupiti, Pantofola D'oro Gold and Pargiana.

Andrea Carrano – brought Ballerinas from the Stage onto the Street
Italian designer Andrea Carrano already started shoe designing during the Second World War. Very soon his creations were so highly sought after that women would swap their handbags for a pair of shoes bearing his name. The first brand was so successful that the designer begun selling through a network of branches throughout Italy just a few months later. His was one of the country's first fashion brands to conquer the American continent with boutiques in New York and Beverly Hills. His name is inextricably linked with ballerina pumps.

Andrea Carrano was the first to take these dainty dancing shoes from the stage onto the street. In the mid-80s, in addition to his own creations, he also began producing and marketing collections for designers like Christian Dior, Alberta Ferretti and Sonia Boger. When Andrea Carrano fell ill in the early 90s und finally passed away his brand name threatened to disappear from the market. However, his wife was able to inject new life into it. Ballerinas are still at the focus of her collections and are now celebrating a comeback with trendy colours, innovative material combinations and fashionable patterns. Leather in snakeskin and croc looks plus buckles and metallic effects make these shoes real eye-catchers.

As ever, Betta Carrano still has the styles made in Italy and attaches great importance to quality. She is particularly proud when customers come into her New York store and tell her they once got married or got their first job wearing a pair of Carrano shoes.

Black Lily – Mysterious and Feminine
When they founded Black Lily Accessories in September 2007 June Maria Stevn and Inge Kindberg had made a dream come true: their vision was to create attractively priced accessories with individual style and a clear quality statement. The designers' many collections include shoes, bags, belts and gloves. They use excellent materials like the finest leather, silk, silver or real gemstones.

For the 2010/11 Autumn/Winter season Black Lily features a combination of unique leathers and timeless design with a focus on individuality and style as a counterbalance to fast-lived trends. A cool, urban energy oscillates through the dynamic looks of the label's winter themes. Luxurious grunge stands for a clean-cut, reserved look inspired by the vibes on the street:


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