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Macy's to roll out four new fashion brands
04 Mar '10
4 min read
Threads & Heirs
Available in 200 Macy's stores nationwide and on macys.com beginning March 2010, the Threads & Heirs collection offers a modern style sensibility and delivers desirable men's fashion at an affordable price. Produced by LF USA's Oxford Collections and designed in part by acclaimed luxury designers and New York fashion darlings Ruffian, the Threads & Heirs line reaches the man that expects the latest looks in quality fabrications. Developed to respond to the 20- to 40-something male, Threads & Heirs strikes a chord with the man who cares about what he looks like and is style and label conscious but price sensitive. With a casual sensibility the Threads & Heirs label aims to provide cool style with a slim silhouette and unique trimmings. Threads & Heirs will be available in select Macy's stores and on macys.com.
Kouture by Kimora
Fashion designer Kimora Lee Simmons will launch a new line - Kouture by Kimora - exclusively at 150 Macy's stores in March 2010, with another 150 stores to follow in May 2010. Geared toward the global juniors consumer, Kouture by Kimora offers chic fashions aimed at the budget fashionista and provides body-loving looks with all the eye-catching embellishments and fabrications of today's trends. Vibrant colors and energetic prints reflect Kimora's signature flair and sense of confidence. Appealing to trend lovers, this youthful brand captures the attention of young women who value styling as much as they do smart spending. Kouture by Kimora will roll out to select Macy's stores in March and May with more exciting pieces to come in Fall 2010.
Click here for more details
Available in 200 Macy's stores nationwide and on macys.com beginning March 2010, the Threads & Heirs collection offers a modern style sensibility and delivers desirable men's fashion at an affordable price. Produced by LF USA's Oxford Collections and designed in part by acclaimed luxury designers and New York fashion darlings Ruffian, the Threads & Heirs line reaches the man that expects the latest looks in quality fabrications. Developed to respond to the 20- to 40-something male, Threads & Heirs strikes a chord with the man who cares about what he looks like and is style and label conscious but price sensitive. With a casual sensibility the Threads & Heirs label aims to provide cool style with a slim silhouette and unique trimmings. Threads & Heirs will be available in select Macy's stores and on macys.com.
Kouture by Kimora
Fashion designer Kimora Lee Simmons will launch a new line - Kouture by Kimora - exclusively at 150 Macy's stores in March 2010, with another 150 stores to follow in May 2010. Geared toward the global juniors consumer, Kouture by Kimora offers chic fashions aimed at the budget fashionista and provides body-loving looks with all the eye-catching embellishments and fabrications of today's trends. Vibrant colors and energetic prints reflect Kimora's signature flair and sense of confidence. Appealing to trend lovers, this youthful brand captures the attention of young women who value styling as much as they do smart spending. Kouture by Kimora will roll out to select Macy's stores in March and May with more exciting pieces to come in Fall 2010.
Click here for more details
Macy's Inc
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