Formation of Fusion Brands Luxury Fragrance Division

14 Apr '10

2 min read

Fusion Brands Inc., the parent company of FusionBeauty and CLEAN, founded in 2003 announced the formation of the new Fusion Brands Luxury Fragrance Division. The new division, headed by fragrance veteran Dana Kline, will develop, manufacture, distribute and market luxury fragrances.

Kline who comes to Fusion Brands Inc. with over 20 years of experience in the field, will report directly to CEO Caroline Pieper-Vogt and is charged with growing the division by garnering new business partnerships, identifying expansion opportunities and pioneering product development.

In making the announcement, Pieper-Vogt said: "The launch of Fusion Brands Luxury Fragrance Division brings us one step closer to realizing our goal in becoming a full service global beauty entity. With Dana's unique combination of passion for the fragrance category, her extensive management experience and her unparalleled skill at brand development, she's the perfect candidate to help us see this vision through."

Prior to joining Fusion Brands Inc., Kline served as president of ICON Beauty, a sales and distribution company she built in 2008, overseeing sales marketing execution of Beyonce "Heat", Nautica, Nautica Oceans, Kate Moss, Beckham, as well as the exclusive launch of the bebe fragrance brand in the U.S. Before that, she served as vice president of sales at Gary Farn ltd. in charge of all distribution for prestige fragrance houses Ferragamo, Annick Goutal, Lolita Lempicka, Etro, Herve Leger and Ungaro. Throughout her esteemed career, Kline has also worked as national sales manager for Puig Prestige where she worked on the planning and development of the first Prada launch and managed designer brands including Nina Ricci and Carolina Herrera. As field sales director at LVMH she launched Michael Kors, Marc Jacobs & Parfums Givenchy.

"Fusion Brands Inc. is an innovative company that represents the future of the beauty business and I'm thrilled to be working with a company that offers a fresh approach to the industry," Kline added. "Fusion Brands Luxury Fragrance Division will step out of the industry mold to customize how we build brands and partner with retailers."

Fusion Brands Inc

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