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Liali opens an opulent new outlet in Mirdif City Centre
Apr '10
Liali Jewellery, leading retailer of diamond jewellery in the UAE, has opened a luxurious new boutique in Mirdif City Centre – stated to become Dubai's major luxury destinations. The outlet marks Liali's 19th store across the UAE.

The new boutique captures the true Liali spirit and has impeccable design feature. To add to this the retailer has shifted to fixed price policy, giving true value for money on two of its brands – Petite and Kimono, making it easier for jewellery enthusiasts to make their purchases with complete peace of mind. The well-appointed interior of the boutique exudes a strong Liali identity and provides a perfect backdrop for the brand that houses some of the most celebrated diamond jewellery pieces.

The new Liali store is conveniently located on the ground level of Mirdif City Centre, opposite Carrefour, and it houses diamond, pearls and colored stone jewellery. This store will cater primarily to residents and thus provide services specific to residents.

As the wedding season is fast approaching, customers can walk-in the Liali store at Mirdif City Centre with their old jewellery, and convert it to customized new jewellery which is more modern and trendy. Customers can also design a piece to match their outfit. The jewellery is done at the Liali manufacturing unit which is located in Dubai in DMCC complex.

Speaking about the new store, Raed Baker, Chairman of Liali Jewellery, said: “We are pleased to open yet another store at one of Dubai's premium malls to attract the local population. We are proud of our short but impressive stride ahead in which the company has gone from strength to strength over a decade. The new store has some of Liali's most popular brands which will surely enlighten all those customers who appreciate the expertise and craftsmanship displayed by our brands.”

Liali Jewellery

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