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Banana Republic debuts Chan Luu jewelry collection

20
May '10
Banana Republic has teamed with renowned jewelry designer, Chan Luu, to create a collection of limited-edition bracelets, which launch exclusively on May 20 at Banana Republic's San Francisco accessories-only test concept store, Edition by Banana Republic. This is the first time Banana Republic has worked with a jewelry designer to create a special collection.

The collection showcases Chan Luu's signature wrap style, which brings together custom-dyed thread or leather with unique semi-precious stones, gold or sterling silver. The 17-piece collection consists of four different styles in a range of colors.

The collection will be sold exclusively at Edition and will debut at an event honoring the store's one-year anniversary. It will then be rolled out to select stores in the U.S., Canada and Japan and online in the U.S. only beginning August 10.

"We are thrilled to announce our first partnership with a world-class jewelry designer," said Simon Kneen, Creative Director and EVP of Design. "I'm excited to offer Banana Republic customers Chan Luu's signature interpretation of Banana Republic's effortless style aesthetic. Our brand is a great destination for jewelry so this adds a little something special into our already-exciting fall jewelry collection."

Chan Luu comments, "It is such a pleasure for me to collaborate with Banana Republic, a classic brand whose timeless collections provide the perfect canvas for my own. What makes our partnership even more extraordinary is our shared belief in celebrating the power of personal expression."

Banana Republic


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