Home / Knowledge / News / Fashion / Brand yourself with 'Meliciously Yours' t-shirts
Brand yourself with 'Meliciously Yours' t-shirts
Jul '10
A new clothing company called Meliciously Yours is officially launched this week with a line of t-shirts that offer women and girls positive and empowering messages. Melissa Slaven-Warren, designer and founder of Meliciously Yours, quit her job as a marketing executive and created the t-shirt line to provide young girls and women of all ages a way to positively brand themselves.

What happens when a designer and marketing exec gets so tired of seeing tweens, teens and women wearing t-shirts with negative messages emblazoned on the front? If you are Melissa Slaven-Warren, owner and Founder of Meliciously Yours, you quit your day job and design a t-shirt line of your own that offers a positive alternative celebrating the fun, positive, and independent characteristics of women ages 5 to 105. With the June roll out of their first six designs entitled Free, Beauty & Brains, Old Soul, Lady, Trustworthy, and Sensuous, each Meliciously Yours design is hand illustrated and each shirt comes with a story – and a history lesson about the empowerment of women over the ages.

“I have a strong passion to give young girls and women of all ages a way to positively brand themselves. I created this line after seeing a twelve year old girl wearing a t-shirt that had 'I'm High Maintenance' written across the front,” explains Ms. Warren. “I decided then and there that it was time to offer an alternative to those narcissistic, self- centered and often unempowering messages that are displayed on t-shirts today but at the same time I wanted to make sure that it was trendy, and appealing to fashion-conscious women. A product they could wear proudly and embrace their true personality.”

Ms. Slaven-Warren plans to introduce a new t-shirt every couple of months and also has made a commitment that her t-shirt suppliers adhere to a strict social responsibility such as no forced labor or child labor practices, no discrimination and health and safety guidelines. She has also integrated eco-friendly alternatives into her line such as an organic crew which is manufactured with 100% organic cotton.

Meliciously Yours is a privately held company based in Wilmington, NC and launched in 2010. Its mission is to offer unique apparel designs influenced by the manners, opulence, timeless beauty, charm, and structured femininity synonymous with the Victorian era, but translate into modern meaningful and positive messages for women. The company was founded by Melissa Slaven-Warren, a marketing executive and writer with a passion for fashion and desire to offer beautiful, intelligent women of all ages with positive messages on apparel.

Meliciously Yours

Must ReadView All

Cotton production and exports in West Africa. Courtesy: FAS/USDA

Textiles | On 23rd Oct 2018

Record cotton production to drive West Africa exports

Cotton exports from West Africa for 2018-19 are projected to surpass...

Courtesy: Prudence Earl on Unsplash

Textiles | On 23rd Oct 2018

Sri Lanka's textile exports up 4.7% in Jan-July '18

Sri Lanka’s earnings from textiles and garments exports increased by...

Courtesy: Mario Crosta

Textiles | On 23rd Oct 2018

'Global textile machinery market may grow at 14% by 2020'

Analysts have predicted that the global textile machinery market may...

Interviews View All

Top executives, Retailers

Top executives

Weak rupee breeds inflation

Dinaz Madhukar, DLF Emporio and DLF Promenade

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Kamlesh Vaghela, RK Textiles

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Abhishek Pachauri,

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

John Kelley,

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Pratik Agarwal,

Pratik Agarwal

Breya is a brand of Indo-Western clothes for women owned by ABP Apparels...

Johan Berlin, Investkonsult Sweden AB

Johan Berlin
Investkonsult Sweden AB

Investkonsult Sweden AB are consultants in the nonwoven and absorbent...

Kerem Durdag, Biovation II LLC

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Ashok Desai, Bombay Textile Research Association

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Rajesh Pratap Singh, Rajesh Pratap Singh

Rajesh Pratap Singh
Rajesh Pratap Singh

<div>Ace fashion designer <b>Rajesh Pratap Singh</b> has used Tencel to...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Karan Arora, Karan Arora

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

October 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search