GDS with two percent exhibitor growth

25 Aug '10

5 min read

From 10 to 12 September 2010, GDS – International Event for Shoes & Accessories shows all pertinent trends and looks for the 2011 Spring/Summer ordering season.

Roughly 780 exhibitors (1,800 collections) from 34 countries will present their comprehensive selections of progressive and classic premium brands, trendy quality brands, colourful street and sportswear, as well as the latest kids fashion, during the three days of the trade fair. The fashion and trend fair is showing a slight increase of around two percent on exhibitors compared with the previous year's event and around three percent compared with the event in March of this year.

With that, GDS underscores its position as the leading shoe trade fair for the Central and North European Market. Visitors, however, no longer come just because of the broad selection of fashion offered in the exhibition halls: Over the past several seasons GDS has increasingly established itself as a groundbreaking information, trend and networking platform for the shoe industry.

"Once again the Düsseldorf shoe fairs are strongly positioned in the season. The overall concept is thoroughly understood, adopted and supported by the industry," explains Werner Matthias Dornscheidt, President and CEO of the organising company, Messe Düsseldorf, during the opening press conference.

"With its unique combination of product variety, information and lifestyle orientation, GDS is held in high esteem in the industry. The two percent increase in exhibitors in season comparison is distributed throughout all areas. And the registration numbers are stable, even from the major South European manufacturing countries in spite of the still difficult market situation in the region. Exhibitors from the Netherlands are returning in high numbers. The manufacturers know very well that GDS is the central B2B platform Central and North European market."

"The shoe industry is clearly recuperating after the rather difficult year 2009. This is also reflected in the excellent exhibitor numbers for GDS," elucidated GDS Director Kirstin Deutelmoser. "The manufacturers have not lost their courage for entering the market with new collections, so that a visit to the shoe shop is always an experience for the consumer. The fact that the first half-year 2010 was satisfactory for the German shoe retail trade is a good indicator that it will be in the mood to order at GDS from 10 to 12 September."

"Follow the Trends": Trend Concept Optimised Further
As Kirstin Deutelmoser also explained, GDS has continued to optimise its trend concept in recent months: "Information remains extremely important for the industry. And as an international fashion and trend fair it's our responsibility and duty to offer this added value to industry and trade.

And that in a concise, focused manner, without overloading them." Under the brand umbrella "Follow the Trends", the expanded trend concept atGDS is implemented throughout the exhibition halls like a golden thread, acting as a type of guidance system. What's new is that visitors can already see in the entrance area exactly where which trend themes can be found. The trend fashion show demonstrates what looks and styles are dominating fashion.

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