Footwear retailer ASOS declares 6-month sales results
30 Nov '05
3 min read
ASOS is still very popular amongst its core target market and in October 2005 we were again the second most visited Clothing and Apparel site behind Next, attracting over 1.1 million unique visitors. In November 2005 we expect this to rise to 1.4m unique visitors, a 46 percent increase year on year. As at the 28th November, we had 725,000 registered users.
I remain optimistic about the prospects for the business. Strengthening our supplier terms and improving our gross margin will support the strategy of delivering 800 new lines per month. Use the relatively quieter 4th quarter of the financial year ending 31st March 2006 to introduce technology efficiencies into our logistical operation.
UK based ASOS plc is an Internet Retail and Marketing Services Group, established in June 2000 and admitted to AIM in October 2001. Its principal business is ASOS.com, a leading online fashion and beauty retailer.
Aimed primarily at Internet savvy 18-34 year old, ASOS has over 600,000 registered customers at 4 July 2005, and offers over 1800 lines across womenswear, menswear, jewellery, beauty, accessories and footwear.