Florida based leading prestige fragrances manufacturer & international distributor Parlux Fragrances Inc announced that in a showing by invitation only, Parlux and Tourneau, the world's largest watch store, will introduce the new and exciting Paris Hilton Limited Edition watch.
At the request of Paris Hilton, Antiquorum Auction House for the benefit of Memorial Sloan Kettering for Breast Cancer Research will auction off the first watch created for her to the highest bidder.
Ilia Lekach, Chairman and CEO of Parlux, said, "I am very happy to be part of this charitable event, which allows us to introduce one of the finest time pieces ever created. This special white diamond-encrusted watch has been prepared with meticulous care and should serve as a source of considerable enjoyment for the wearer."
Parlux Fragrances Inc holds the licenses to maker and distribute the designer fragrance brands of Perry Ellis, Paris Hilton, GUESS?, XOXO, Ocean Pacific (OP), Maria Sharapova, Andy Roddick, babyGund, and Fred Hayman Beverly Hills. Parlux also recently signed licenses to manufacture and distribute Paris Hilton watches, cosmetics and handbags and other small leather accessories.