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Jordin Sparks launches first fragrance 'Because of You'

07
Oct '10
Grammy nominated, platinum recording artist and Broadway star Jordin Sparks will team with Dots this October for the premiere of Sparks' very first fragrance line, "Because of You." Dots, the best kept secret in affordable fashion-forward apparel and accessories, will be the exclusive retailer of the fragrance through November 5, 2010.

"Because of You" is manufactured by Apra International LLC., a leading fragrance company known for creating high-quality, affordably priced celebrity/designer fragrances.

Sparks, an avid fan of fragrances, was highly involved in the development of her signature scent to ensure that it would be unique and represent her young and vibrant personality and embrace her creative force. The "Because of You" scent infuses Clementine, White Imperial Currant and Orange Blossom top notes with Orchid, Coral and Peony mid notes, along with underlying Sheer Musks, Vanilla, Amber and Woodsy base notes

"I'm so excited for my first fragrance! I chose to partner with Dots because I love what they do for their customers, bringing them the hottest trends in fashion, accessories and fragrance at unbelievably low prices. It's amazing!" says Sparks.

Her new fragrance line, "Because of You" was thoughtfully named by Sparks to pay tribute to those who have helped her to achieve her dreams. Just as many celebrities have done, Sparks has used her fame to enact positive change. She's proven to be a role model for other women through various charity work, including her own project I'm M.A.D. Are You? campaign.

Dots LLC


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