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Brown Shoe appoints Carla Hendra in BOD

Dec '05
Footwear Company Brown Shoe Company Inc elected Carla Hendra Co-Chief Executive Officer of Ogilvy North America to company's Board of Directors.

"Carla Hendra's remarkable track-record in cutting-edge consumer marketing and brand-building make her an ideal addition to their Board of Directors," said Brown Shoe Chairman and CEO Ron Fromm.

"She has risen to be a true leader in her field, and they look forward to her counsel as they continue to grow this company and build their portfolio of footwear brands and retail concepts."

Hendra's election increases the number of Board members to 10. In May 2006, at the Brown Shoe annual shareholders' meeting, she is expected to stand for election to a three-year term.

Hendra, 49, was appointed to her current position of Co-Chief Executive Officer of Ogilvy North America, a division of WPP Group plc, in 2005.

As Co-CEO, she shares responsibility for running Ogilvy & Mather, OgilvyOne, OgilvyHealthworld, OgilvyPR and 141 Worldwide for the North American region.

She also heads the flagship region of OgilvyOne Worldwide, the leading one-to-one marketing services network in the world. All OgilvyOne North America units, including OgilvyInteractive, DirectDesign and The Lacek Group, as well as regional offices in Raleigh and San Francisco, report to her.

Hendra is a member of the OgilvyOne and Ogilvy & Mather Worldwide boards.

She also is a member of the Board of Directors for inMotion, a pro bono legal services organization serving New York women in need, and The Gramercy Brass Orchestra of New York.

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