Poznan Fashion Fair has come to an end

10 Mar '11

5 min read

Poznan Fashion Fair which was held on 1-3 March 2011 in Poznan, Poland, finished off with the Final Ceremony. The new collections that were successful at the fair are now conquering the fashion world and will be available in shops already in autumn. During the three Fair busy days the stalls of 510 exhibitors were visited by almost 6,300 professional visitors. All of them were unanimous: Poznan Fashion Fair is the most important fashion business centre in Poland.

Poznan Fashion Fair, which took place under the new name for the first time, attracted crowds. For three days its pavilions were visited by over 6,300 people, the vast majority being representatives of clothing, leather and textile industries. They had a chance to acquaint themselves with offers from four various trade show displays: NEXT SEASON Exhibition of Clothing, Lingerie and Accessories, FAST FASHION Exhibition, BTS Exhibition of Shoes, Leather and Leather Goods and TEX-STYLE Exhibition of Clothing Industry Fabrics and Accessories.

Next season's trends were set by brands that were exhibited during spectacular and extremely popular trade shows. The Fair catwalk saw both classic and artistic designs of clothes for autumn-winter 2011/2012. Pavilion 9 displayed works of young designers. Under the FUTURE students and graduates of project artistic clothing design schools were able to present their fresh outlook towards the future of Polish fashion.

Knowledge is in Fashion
It was not only the trade shows that were popular among numerous fashion lovers and representatives of the industry. A genuine demand for knowledge related to new sales and marketing methods in the fashion industry could be observed in the Speakers' Corner.

The huge interest that the participants took in the seminars surpassed the organisers' expectations: they were bursting at the seams with visitors. On March 1, in the unfailingly full conference room lectures were held under Fashion Retail Forum in the Fashion Industry. At 5 p.m. the Final Ceremony was held, during which the most important Fair distinctions were awarded – Gold Medal of Poznan International Fair. The Medal is awarded to products with outstanding design, solutions employed and quality.

Prizes Given Away
The jury chaired by Irmina Aksamitowska – a professor in Chair of Design, Footwear and Clothing Technology of Kazimierz Pulawski Technical University of Radom – awarded Gold Medals of Poznan International Fair to four clothing designs. The members of the jury appreciated as many as two models of the timeless little black dress (from Kumi and Mewa companies), a collection of Polkap hats and a Folstop male jacket.

In the leather product category the jury chaired by professor Zbigniew Karbarz (head of Chair of Design, Footwear and Clothing Technology of Kazimierz Pulawski Technical University of Radom) awarded prizes for eight products, including those of aspiring designers. The winners included a teenage bag from Zespól Szkól Zawodowych im. Jana Kilinskiego (Jan Kilinski Vocational School Complex) in Radom, male footwear inspired by the American artis Jean Michel Basquiat designed by Dominika Siedlecka, a Kazimierz Pulawski Technical University of Radom student and a collection of orthopaedic shoes for feet with hallux designed by Jolanta Kopec also studying at Kazimierz Pulawski Technical University of Radom. The jury also gave away prizes to Clarks ladies pump shoes, Lukbut shoes for children who do not walk yet as well as leathers from Zaklad Garbarski H. Adamczak, A. Kucharczyk Tannery, Radom, and Nadarzyn Tannery.

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