Home / Knowledge / News / Fashion / Alice Wedge earns student sought-after internship at ESCADA
Alice Wedge earns student sought-after internship at ESCADA
30
Mar '11
A fashion design student at Nottingham Trent University has earned herself a sought-after internship at international luxury fashion company, ESCADA, after winning an illustration competition. Alice Wedge, who studies in the University's School of Art and Design, will undertake a six month internship at the ESCADA Design Department in Munich, Germany, after winning the group's 'Drawing Fashion' challenge.

Design students from more than 280 UK and Ireland universities were invited to produce a hand-drawn sketch of an evening dress which fitted the ESCADA brand of 'modern elegance, glamour and sensual feminity'. Third year student Alice designed a striking red dress with a lace back and a full, structural silhouette, giving the piece a contemporary yet classic feel. It was selected as the overall winner by ESCADA Design Director, Daniel Wingate.

As part of the competition brief, ESCADA will also produce Alice's dress for a future collection.

Alice said: "Having always loved fashion design and illustration I really enjoyed this challenge and I am delighted to have won the competition. I worked very hard to capture the ESCADA identity and I can't wait to start working in Munich, what a great opportunity to kick start my career in fashion design. I'm also extremely pleased that my design will be produced for a future ESCADA collection, I can't wait to see it."

Daniel Wingate said: "It is with great pleasure that we announce Alice Wedge as the winner of the ESCADA Design Museum Competition for her beautiful illustration with its wonderful composition line, quality, and colour choice which embodies all aspects of the ESCADA woman."

Gilly Staples, fashion design course leader at Nottingham Trent University, said: "I thought Alice's illustration was marvellous. We knew her style and were certain that she would do well in this competition. The internship is a fantastic opportunity, we're all absolutely delighted for her."

The competition was run to celebrate the Design Museum's Drawing Fashion exhibition, which came to an end this month and for which ESCADA was one of the sponsors. The exhibition celebrated a unique collection of some of the most remarkable fashion illustrations of the 20th and 21st Centuries.

Nottingham Trent University


Must ReadView All

Courtesy: Amazon

Apparel/Garments | On 23rd Sep 2018

Consumers in Turkey get access to Amazon

Amazon has launched in Turkey giving customers in the country...

Value in omni-channel retail with Flipkart buying: Walmart

Apparel/Garments | On 23rd Sep 2018

Value in omni-channel retail with Flipkart buying: Walmart

With the acquisition of Flipkart, Walmart sees great value in...

E-com to result in common SE Asian consumer market: BCG

Textiles | On 23rd Sep 2018

E-com to result in common SE Asian consumer market: BCG

The rapid spread of e-commerce and digital technologies is binding...

Interviews View All

Nitin Soni, Dolphin Jingwei Machines

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Deepak Jain, Baggout

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

Spokesperson, Hugo Boss

Spokesperson
Hugo Boss

'Hugo Boss works with carefully selected sourcing partners'

Mark Tokuhara,

Mark Tokuhara

Japan-based FitJoy, a shoe brand for women, has been in the footwear...

Rajat Jaipuria,

Rajat Jaipuria

Activewear brand Soul Space promotes organic cotton farming and...

Manoj Sorathiya,

Manoj Sorathiya

Surat-based Sunrise Imports & Exports Co is a manufacturer and...

Isabel Herranz, European School of Business & innovation

Isabel Herranz
European School of Business & innovation

Cutting-edge ideas like the Internet of Things and artificial intelligence ...

Alfonso Marra, Klopman

Alfonso Marra
Klopman

It was in 1968 that Klopman introduced the concept of poly/cotton workwear ...

Steve Cole, Xerium Technologies

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Madhu Jain, Madhu Jain

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Pranav Mishra, Huemn

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search